Cloud CRM for Media Industry

What is media CRM?

A media CRM is an application that helps media companies become more efficient and successful at managing their target audience and partners. Media CRM offers accurate visibility into sales pipeline. It will enable your sales reps to manage the complex two way selling to agencies and customers. Media CRM enables your media industry to create proposal templates, facilitate effective media agency management, complex management of rate cards with various options, track and manage opportunities from start to final closure.

Apart from all this it allows your management to monitor performance and productivity of the sales team and set realistic targets. Media CRM helps maintain client and agency personal information thus increasing customer satisfaction and loyalty. Media CRM can help media industry strengthen their relationships with subscribers, advertisers and your business partners. Thus, giving you the edge above your competition.

Why Kapture Media CRM?

Kapture Media CRM enables you to stream line all your media related operations with ease. Media CRM enables you to plan out your operational strategies across multiple mediums and channels, and boost your customer’s exposure through traffic and ad spot management. With our tools in media CRM get a clear picture of your target audience and realize their potential. Provide your clients the perfect exposure and up your business potential with a digital CRM platform. Turn all your incoming leads into long-term relationships using kapture’s Media CRM. Using our unified dashboard improve your traffic management and monitor for spot drops.

Always keep your customers engaged by obtaining actionable insights from your ad operations. With personalized reports, always be attentive to your customers. Using Kapture’s unique cloud based CRM software generate reports and analytics which can keep you a touch above the competition.

What Are The Benefits of A Media CRM?

In this era, both the online-offline media space is getting crowded and attention has become a highly scarce resource. You need to simply stand apart and be above the rest in this situation to be successful!

The CRM for media Industry helps you manage and strategize your media operations to create a better experience for both advertisers and their target audience.

1. Align presales, sales, operations and customer service.

2. Assign responsibilities for each employee.

3. Manage customer details.

4. Run and measure offline and online campaign and their ROI.

5. View pending and completed actions on a single dashboard.

6. Give status updates about client meetings and meeting goals.

7. Manage and oversee advertising operations.

How can Kapture’s Media CRM Helps You?

1. Kapture’s cloud media CRM aligns and plans your media programs to the hilt. Also ensure that you don't waste time between spots or run into overlapping program arrangement.

2. You can also manage the ad spot rates and availability through a single cloud CRM platform. Now this makes it a comprehensive ad agency project management software.

3. Collect a clear picture of your target segments and influence levels through the CRM for media companies.

4. The digital CRM platform lets you maximize your business potential and provide the perfect client exposure.

5. Connect and manage digital and non-digital campaigns on a single dashboard.

6. The effective lead management helps you convert them into long-term customer relationships.

7. The CRM for digital agency enables you to take campaign decisions from a single unified dashboard.

How To Choose The Best Media CRM?

1. The ideal Media CRM should align presales, sales, operations and customer service.

2. It should let you create a system where as soon as a ticket is generated – it gets auto assigned to the next available agent.

3. It should let you run and measure offline and online campaign and their ROI.

4. You should be able to View pending and completed actions on a single dashboard.

5. You should be able to give status updates about client meetings and meeting goals. With a mobile CRM you have the mobility of adding notes to the clients contact to remind yourself and your team about this buyer’s immediate need.

6. You can centrally view and oversee advertising operations from the main dashboard.