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Sales Tips

What Is A CRM Platform?

For every business, there comes a point where they must choose a CRM platform to manage and organize their business operations.With the market offering umpteen number of options, the task of choosing the right CRM software can feel like a business decision involving the highest of stakes.

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Cold Calling Tips

What is SaaS?

‘Software as a Service’ is a way of helping you avoid physically installing an application on your system by giving you access to this software over the internet. The ultimate benefit of the SaaS solution is the ease of access and use. By using a cloud based model – the service provider would allow you to access their software by just logging onto the internet and hitting their url – thereby helping you get started on your work immediately...

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Sales Tips

The Ultimate Guide to Reducing your Average Call Handling Time By 50%

When an aggrieved customer calls you – he wants to speak to you NOW. What’s more? He wants you to solve his problem NOWWW. So, how do you ensure that every single customer calling you, puts down the phone with a smile – after you’ve solved his query and defused his problem? I’m glad you asked – you see a great metric to use is “The Average Call Handling Time”. The average call handle time…

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Customer support article

5 CRM Strategies To Help Your Business Become A Content Marketing Leader

“Beyonce wasn’t made in a day” When it comes to marketing, we can learn a lot from Beyonce. This pop culture diva is an excellant example of how a superior product when supported by the right marketing strategy can promote the brand name to unparalleled dimensions and create an industry leader. Along with her global human appeal, her brand has grown majorly through carefully devised marketing strategies through her music, her public appearances, her interviews,…

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Customer Service Experience

Take A Break – 5 Awesome Ways To Chillax In Your Office Break

How does our normal day look like? Commute to the office, punch-in late and tell everybody you were stuck in traffic – Enroute to stress. Then comes your boss and asks about that mind-blowing pitch you had to make which didn’t happen because you couldn’t understand the brief. Now you get the deadline which equals to more stress. Working efficiently in office is a harder task in itself and it becomes more frustrating when our…

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Cold Calling Tips

Create Better Content By Understanding Your Customers Better

Content marketing is the one word that marketers all across the globe fear most. Actually, it’s producing impeccable content that makes their minds tick. While it is not rocket science, there are just a handful of businesses that do it right. Creating an eye-catching piece of content is mostly a choice. You can put in the much needed time and efforts required and build a prosperous brand or take the road most traveled: poor content…

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Excellent Customer Service

Technology, People And Process : The PowerPuff Girls Of CRM Integration

Let us take a walk down the memory lane; backin the nineties remember the cartoon that redefined girl power in all its glory, “The Powerpuff Girls.”What began with creating a perfect girl with a mixture of sugar, spice and everything nice; evolved into three super girls, courtesy; the mysterious “Chemical X.”While, Blossom, Bubbles and Buttercup combine their powers to fight crime and the forces of evil; your CRM needs Technology, People and Process to stay…

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Sales CRM Article

6 Lessons We Learnt From Minions

How many times have we wished we had an army of cute little minions! They are the cutest creatures and they believe that everything their boss does is the coolest. Whether it is to steal the moon, get the little girl a unicorn toy or making jellies and jams, they are always with their boss. We may not be able to create minions for you; but we have created something that is almost as good…

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Service CRM News

Top 7 Ways Kapture CRM Is Just Like Monica Geller

Monica Geller should be every sales and marketing person’s spirit animal. With her competitiveness, organization skills and punctuality, she would do amazing as a sales manager. Our CRM too in many ways is just like Monica Geller except that it has only perks. Loves to straighten the mess: The key component of any business is time management and people management. Without KaptureCRM, both of them go for a toss. From scheduling meeting to generating reports,…

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