OPERATIONS

CRM Media Operations

TARGETED MARKETING

Integrate multiple campaigns with Kapture and monitor all your incoming prospects from a single dashboard. Follow-up with successful conversions from previous marketing campaigns in a timely manner through channels like email or phone.

ADVERTISING CAMPAIGNS

Make use of a unified page for all your digital and non-digital campaigns, in order to cater to your agencies through the most effective medium. Reach your intended audience and minimize time and monetary expenditure on acquiring new customers.

SOCIAL MONITORING

Gauge market attitude and behavior by gathering all your customers’ conversations and brand mentions on social media platforms like Facebook and Twitter, right within the CRM.

COMPETITOR ANALYSIS

Incorporate best operational practices through important reminders for policy renewals, lapses, etc. Don’t miss out on important dates by setting up meeting patterns for your team to interact with clients with a simple time interval feature.

PARTNERSHIP MANAGEMENT

Work closely with your agencies through our media CRM and strategize the most optimal pricing and operational plans. Ensure that each agency’s media exposure is maximized through perfect slot and plan deployment.

WORKFLOW MANAGEMENT

Ensure accountability by making use of preventive alerts and escalation notifications. Setup an approval matrix for your teams and get your work done with a simple click of a button. Create clear timelines for engaging, following-up and supporting your customers.

POLICY RENEWALS AND LAPSES

Incorporate best operational practices through important reminders for policy renewals, lapses, etc. Don’t miss out on important dates by setting up meeting patterns for your team to interact with clients with a simple time interval feature.