How to track multiple campaign metrics through CRM software

How to track multiple campaign metrics through CRM software

Every company runs marketing campaigns to promote their products and services to their prospective customers. Most campaigns today have integrated a CRM marketing software into its fold to centralize and manage the incoming customer data. This information can be name, age, address, or any other form of data that is useful for the company to track. Generally, the chief purpose of creating a CRM-based marketing campaign is to align your CRM tools with your campaign…

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