Google LaunchPad Accelerator programme Elevates Kapture CRM into the Start-up Community Spotlight

Google LaunchPad Accelerator programme Elevates Kapture CRM into the Start-up Community Spotlight

We all love pats and accolades. If the love comes from someone revered, the cloud nine instantly gets much higher and sweeter. When the new hit us that Kapture CRM has been selected to be part of the 3rd Google Launchpad accelerator programme, we were totally engulfed by this exact overwhelming sense. We felt like being swept from our feet, cradled for our achievements and then taken to the global startup spotlight. In case you…

Seven Reasons why Sales Teams Resist and Refuse Sales CRM implementation

Seven Reasons why Sales Teams Resist and Refuse Sales CRM implementation

Most businesses are not too enthusiastic about automating their sales activities. Even the most innovative organizations continue to be overcautious, like an antelope waiting to cross the river. Often the answer comes down to the resistance from the concerned sales teams. Usually, the sales professionals are not so happy about changing their long-established sales pipeline processes. You cannot expect a series of process that worked in the past to be excluded for a brand new…

Mobile CRM: How can business productivity be improved using the mobile platform?

Mobile CRM: How can business productivity be improved using the mobile platform?

CRM has, so far, been limited to an environment that only contains devices like desktops and laptops. Although they are portable, switching on laptops simply to perform a minor day-to-day task can become inconvenient and unproductive for a business executive or sales representative. Communicating with your clients and customers via email, studying and analyzing the generated reports for insight or checking and updating the CRM customer database – all these tasks become unavailable as soon as…

Benefits of Customer Relationship Management Software

Benefits of Customer Relationship Management Software

Are you still running your business in an old-fashioned manner? Over the past few years, things from a business point of view seem to have changed a lot. Whether it is a small business or an established firm, every company wants to cater to their customers to the best of their potential. Since the market competition is too high, only a few companies can manage to sustain their position while others fail. So what have…

How does Mobile CRM give you a more focused Sales Approach?

How does Mobile CRM give you a more focused Sales Approach?

In a traditional sense, Customer Relationship Management is essentially concerned with the company-side activities that react and devise solutions to the customer data that is obtained from the company’s channels. Although they are important, these ideas and solutions from traditional CRM are entirely based on static data, and as such cannot account for wide and drastic changes in it. In the big data era, it has become imperative for companies to come up with new…

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