Six Emphatic ways to increase your Lead Prospecting Empathy

Six Emphatic ways to increase your Lead Prospecting Empathy

It’s a basic human experience get stuck in repeat-mode if you are doing the same things again and again. Gradually, the repetitive process will become second nature and you will begin carrying it out in a robotic manner. This means that your daily work will start requiring less deliberate thinking. Consequently your interactions will carry lesser empathy and understanding of your customers. This stands particularly true with the ultra-competitive lead prospecting process. A more empathetic…

Four aspects of Mobile CRM that will positively impact your Business Productivity

Four aspects of Mobile CRM that will positively impact your Business Productivity

If you are still in two minds about turning your business into mobile-centric model, let us present you the facts that will stare you right in the eyes. Approximately, 2.8 billion people reached out and connected through their mobile devices in the last year alone. With the expectation of incremental growth in near future, mobile customer relationships are going to take a more pivotal place for businesses. From the perspective of business, this dynamics could…

How to be a Successful Marketer with Marketing Automation?

How to be a Successful Marketer with Marketing Automation?

In the good olden days, you were able to drive enough traction and revenue through the simple virtue of hard core initiative. But the recent years has seen the marketing landscape undergo a shift that made marketing more competitive and edgy. The present day marketer is required to be resourceful and smart-to-the-teeth. One should be able to quickly expand the repertoire of skill and knowledge across quarters. Anyways, the current scenario also makes it incredibly…

5 Ways to incrementally improve your Customer Engagement

5 Ways to incrementally improve your Customer Engagement

Most of the businesses talk about customer engagement like the golden chalice that got lost and sunk in the ocean of obscurity. But it just isn’t true. Enterprises do engage with their prospects with some degree of intent. But it’s rare that one is able to grow a committed user-base. Further, you need to improve your customer engagement by understanding and amplifying the multiple underlying factors. But customer engagement isn’t simply a single step decision…

How to create a Smarter on Field Sales Team workflow with CRM software?

How to create a Smarter on Field Sales Team workflow with CRM software?

Even under the onslaught of online sales, the face-to-face sales activities are alive and well in place. According to reputed studies, direct sales interactions still account for as much as one quarter of the total revenue. But still, most of the on field sales teams continue to rely on their traditional means of managing outdoor field activities such as mobile and meeting arrangement on a first-on basis. This puts the concerned sales managers at the…

How to use customer profiling methods to build your audience base?

How to use customer profiling methods to build your audience base?

Presently, precision has become the difference-maker between success and failure in business operations. When you ingrain precision into your daily operations, it enables you to reach and sell to your desired customer in the shortest and easiest way. Customer profiling methods enable you to reach, influence and build your customer base.  It also enables you to detail your audience, further helping you develop the right understanding of your target audience. Customer profiling to make sense…

What is customer Service experience and how can you quantify it?

What is customer Service experience and how can you quantify it?

The term ‘customer Service experience’ is vaguely defined and freely used in different circumstances with various meanings attached to it. This word could be defined in multiple ways, each having its own turn of meaning and introspection. If you ask different departments about customer service experience, you would get disconnected answers, with each department seemingly handling a different set of customers. In simple terms, customer service experience refers to managing customers and satisfying their requirements…

How Kapture CRM Lead Prioritization Creates Better Prospects?

How Kapture CRM Lead Prioritization Creates Better Prospects?

For most businesses, acquiring leads isn’t hard, but converting them kills. If you have a constant online presence and utilize online-offline media channels, you could be having a constant influx of leads. If you are presenting an attractive website banner, with a direct way to stream leads, you could constantly have a high lead count. These leads require primary information or have no interest in making an immediate financial commitment. In a time-sensitive online marketplace,…

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