The Art of Sending Emails in Hotel Industry

The Art of Sending Emails in Hotel Industry

TRAVEL. This 6 letter word gives goosebumps to every wanderluster and travel enthusiast. Some travel to seek knowledge while some seek peace. No matter what motivates you to travel, hotels are an indispensable part of travel. This statistic echoes the global hotel industry retail value from 2010 – 2016 with forecasted figures for the year 2018. The retail value of the global hotel industry was 554.64 billion U.S. dollars in 2016. This throws light on…

Four ways to measure effectiveness of e-mail marketing campaigns

Four ways to measure effectiveness of e-mail marketing campaigns

Marketing is one of the major aspects of business. The marketing department is responsible for lead generation. If you are from the marketing department, then you might be able to understand how important email marketing is for a business. It is one of the most effective forms of marketing. Email marketing is basically sending emails with details of your products to thousands of people at a time. There are many trends of email marketing which…

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