Do you have the Right perspective to evaluate a CRM Platform?

Most managers dread the responsibility of evaluating and choosing the right CRM platform for their organizations. It’s almost always a high stake decision that may result in finger-pointing and blame game for an erroneous evaluation. On the other side, the right CRM API can raise your productivity by 10X or provide a greater the ROI of your operations. It’s no secret that the evaluation process for the right CRM is a formidable challenge. This involves…