The Art of Greeting Customers in Different Industries

The Art of Greeting Customers in Different Industries

The biggest put off for any customer in the World who thought you were a good Business to buy from, is getting badgered and followed to the end of time until he/she made a purchase. For relationships forged on transactions, the traditional way would be to converse with customers in a strictly professional manner. But we know how vital it is to nurture a caring, and amicable customer-brand relationship today, for a long association. When…

It’s Here: New Way for Magento Store Owners to Personalize the E-Commerce Store Experience

It’s Here: New Way for Magento Store Owners to Personalize the E-Commerce Store Experience

With the explosion of the internet, online businesses are raging. New products that solve problems are the name of the game. E-commerce companies are now on their way to transforming the buying experience on a daily basis. Keeping this new trend in mind, Kapture CRM rolls out a new feature where Magento powered store owners can use the Power of API’S to integrate the cloud-based CRM into their store to help them manage their service…

Turn customer dilemma into delight with smart service center automation

Turn customer dilemma into delight with smart service center automation

‘The best brands don’t invest in building service centers. They invest in creating world-class customer experiences.’ Customers expectations from the service center have dramatically changed in the digital era. The present-day customer expects an easy access to the service help desk, instant responses to their queries and even a same-day home repair for their equipment. With growing competition, a great service center experience can easily differentiate between a product that gets repeatedly bought and the…

How To Maximize E-Commerce Customer Service

How To Maximize E-Commerce Customer Service

In the past few years, we have witnessed an unprecedented rise in adoption of mobile in e-commerce transactions, customer service and businesses. In fact, a survey by Gartner found that about 89% of the businesses plan to compete primarily on the basis of their customer experience. Many consumers decide whether they will engage in business with a company based on the quality of its mobile CX. A mobile customer experience with easily accessible features, resources…

Changing customer experiences through digital transformation

Changing customer experiences through digital transformation

‘Eighty-five percent of respondents believe machine-to-people transformations will positively transform the customer experience.’ ‘More than 95 percent of respondents view accelerating workflows as a business imperative for improving customer experience.’ ‘Almost 40 percent expect a correlation between improving customer experience and increasing revenue.’ These are just some of the findings which are the outcome of a survey administered by Opinium Research in August 2017, which ought to pique any company’s interest in going digital, if…

Biggest Challenges in Delivering Top Class Customer Service

Biggest Challenges in Delivering Top Class Customer Service

The quality of customer service is the foremost cause of concern for most brands. When 55% of consumers say easy access to support and information can make them fall in love with a brand (source), it is reason enough to work hard on providing the best customer service. However, customer experience management is not entirely a piece of cake. From knowing what your customers want to when they want it, you need to be up-to-speed…

Harness CRM to enhance customer satisfaction and loyalty

Harness CRM to enhance customer satisfaction and loyalty

Imagine that you are the head of a business or its sales and marketing arm. Wouldn’t the prospect of achieving better conversion rates, at lower costs while simultaneously increasing the profits, seem tantalizing? Properly used, that is exactly what a good CRM is capable of. Getting new customers and retaining them is the mantra of e-commerce establishments. The people in the business are always researching and thinking about new ways to increase revenue. But, often,…

Empower your frontline employees & watch your business grow

Empower your frontline employees & watch your business grow

Customer service reps and sales reps are often regarded as the face of any organization, and for good reason. More often than not, any interaction between a business and its clients takes place through either of these touchpoints. Not only are these two domains responsible for ensuring high levels of customer satisfaction at all times, but also they are instrumental in advancing the growth of a business through client acquisition. This is especially true in…

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