What’s really customer problem solving approach based sales and why you absolutely need it?

What’s really customer problem solving approach based sales and why you absolutely need it?

The ‘customer problem solving’ approach is the latest addition to the group of impromptu buzzwords that gets thrown around in the sales and business settings. As a buzzword, it could get coupled with the other sales approaches turned into totally meaningless jargons such as Boil the ocean, Buy-ins etc. All the great concepts denoted by these buzzwords have been turned sour through being used as fillers in vacant conversations. The customer problem solving approach is…

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