Let Kapture CRM and your Local Shopkeeper help you Build Lasting Customer Relationships

Let Kapture CRM and your Local Shopkeeper help you Build Lasting Customer Relationships

With the steady rise of consumerism, an increasing number of organizations are modifying their approach, making their business more customer-friendly. It’s now common knowledge that product or service quality alone cannot be the sole engine driving your business forward. Companies are now diving deeper into the realm of customer service to gain an extra edge over their competitors. However, organizations that adopt a more global approach to handling business can end up alienating current customers,…

Do’s and Don’ts of Customer Service

Do’s and Don’ts of Customer Service

To every business that needs to thrive, customer service is not just an option; it is a way of life. Across-the-globe, business owners, marketers and managers are consistently focusing on delivering top-notch customer service experience. The phrase, “customer is always right” instilled in the minds of every sales rep has become rather repetitive and clichéd in today’s age. Yet, poor customer service is still a common thing in the digital market place. In the pursuit…

Tips To Deal With Customer Complaints Effectively

Tips To Deal With Customer Complaints Effectively

When it comes to the customer service industry there is no such thing as being perfect. You might have your A-game when it comes to serving customers, but there will still be times when you receive complaints from some of them. While you usually encounter complaints from difficult customers, however, if the loyal ones have something to get off their chest they might complain as well. The main challenge here is to handle the situation…

Customer Service: What Elements Matter the most to your Customers?

Customer Service: What Elements Matter the most to your Customers?

In the words of Jeff Bezos, “The best customer service is if the customer doesn’t need to call you, doesn’t need to talk to you. It just works.” Though it is true that the best way to serve your customers is not to let them face any problems in the first place, but sometimes they might just look for someone to advice them, i.e. YOU! It is said that your business is less about what…

Millennials and Customer Service – How to win over the latest generation of customers with the help of your CRM

Millennials and Customer Service – How to win over the latest generation of customers with the help of your CRM

“The Revolution will be tweeted, liked and shared” Online reviews, peer feedback and word of mouth publicity are major factors in driving businesses in today’s world. A few scathing reviews on Yelp, Foursquare or even Facebook can garner negative publicity. A handful of unsatisfied customers can tweet your business to its undoing. Fast action and quick responses to customer complaints and feedback are essential to push your brand forward in this age of instant gratification….

Know what you’re dealing with: A guide to the type of customers you might encounter

Know what you’re dealing with: A guide to the type of customers you might encounter

Don’t you wish you knew the frame of mind of your customers? What goes through their mind when they make a purchase? How do they decide what’s best for them? Well, these are million dollar questions, if not billion! Let’s get you accustomed to the types of customers your business is going to encounter on a day to day basis.  The Maybe Customer This is the customer who is deciding whether to give you their…

5 Early Signs that you are Ready to Break Up with your Customer Service Provider

5 Early Signs that you are Ready to Break Up with your Customer Service Provider

Three days ago I called my customer service provider’s number to complain for a faulty oven, and my call got through at once. The rep on the other end heard me with patience followed by an instant replacement request being placed. Wait, oh was I dreaming? Sure, I was. The world isn’t that perfect; now, is it? Though product advertisements convince you to buy the product,no one tells you that these promises are similar to…

CRM and Customer Experience: Improving Customer Relationships with a CRM Software

CRM and Customer Experience: Improving Customer Relationships with a CRM Software

Gone is the time when customer support was merely about calls being answered or a query cleared. Today, customer experience is building a relationship with the client to grow their trust in your services and expand your business. If there’s a white knight to help an organization reach new levels of customer experience, it is a CRM (Customer Relationship Management) tool. With a CRM software, interactions between the businesses and clients go beyond the “waiting”…

Exceeding Expectations: Create Customer Delight with Customer Service CRM

Exceeding Expectations: Create Customer Delight with Customer Service CRM

Are you familiar with inbound marketing? If yes, then you must know the popular phrase – “attract, convert, close, delight.” All these four phases dictate the ability of the business or brand to go beyond set expectations. If you fail to do that, your voice will be swallowed-up by zillions of similar voices, all scrambling for a little bit of attention. Exceeding expectations through Inbound Marketing In Inbound marketing, you are basically trying to drive…

How Distribution automation will play a significant role in 2016?

How Distribution automation will play a significant role in 2016?

With modern technology shaping the future of businesses, CRM systems have become a common practice for every business and industry. Distribution companies aren’t an exception anymore! With the help of CRM systems, the distribution channels are benefitting massively with the customer base, for example, that can convert in a cloud-based auto-updating database, overnight! With the help of the distribution automation, companies can now distribute their goods/products to various dealers, retailers, wholesalers and even to the…

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