Changing Customer Experiences Through Digital Transformation

Changing Customer Experiences Through Digital Transformation

‘Eighty-five percent of respondents believe machine-to-people transformations will positively transform the customer experience.’ ‘More than 95 percent of respondents view accelerating workflows as a business imperative for improving customer experience.’ ‘Almost 40 percent expect a correlation between improving customer experience and increasing revenue.’ These are just some of the findings which are the outcome of a survey administered by Opinium Research in August 2017, which ought to pique any company’s interest in going digital, if…

Calendar: The most underrated application

Calendar: The most underrated application

Are you tried of the endless game of catching up? Well, we’ve all been there! Spending our much needed weekends at office staring at the computer. Hoping that we could magically consolidate the entire week’s work in a day or two. Falling behind the schedule by pushing ourselves to be more productive. Or maybe just trying to earn extra money by taking up additional work load. There are plenty of scenarios where we try our…

How proper investment can fuel digital transformation?

How proper investment can fuel digital transformation?

Your customers are online. Are you online? In the digital era, when everybody is online the question arises if you have a concrete presence in the digital space. Whether you are taking enough and right kind of measures to break the clutter and stand out in the chaotic world. The digital platform provides umpteen number of opportunities to showcase your presence and build a successful business profile for your brand. But, the other side of…

The Perfect CRM Proposal to Woo your Customers [INFOGRAPHIC]

The Perfect CRM Proposal to Woo your Customers [INFOGRAPHIC]

Managing a client load from marketing to sales can be a Herculean task. CRM, however, sweetens the pot with its overwhelming services and the ability to manage everything, all at once. Because a CRM is geared towards managing the sales leads and customer data, you can greatly increase efficiency, enhance performance, revenue and much more. A CRM like Kapture does it all without any hassle. As a marketer once said, “It’s not about the product,…

Customer Relationship Management: What does it mean for Hospitality Sector?

Customer Relationship Management: What does it mean for Hospitality Sector?

  The hospitality industry is encountering growing globalization and competition, particularly the wing of luxury and destination hotels. Successfully building brand loyalty and maintaining long-term relationships with customers is therefore imperative to attract, retain and satisfy customers in the face of amplifying competition in the hospitality. The hospitality industry in general and the hotel industry in particular are highly interactive and engaging – where customer-centricity literally forms the core of business relationships. It is mandatory…

CRM and Customer Experience: Improving Customer Relationships with a CRM Software

CRM and Customer Experience: Improving Customer Relationships with a CRM Software

Gone is the time when customer support was merely about calls being answered or a query cleared. Today, customer experience is building a relationship with the client to grow their trust in your services and expand your business. If there’s a white knight to help an organization reach new levels of customer experience, it is a CRM (Customer Relationship Management) tool. With a CRM software, interactions between the businesses and clients go beyond the “waiting”…

Why should you choose Customized Mobile CRM App?

Why should you choose Customized Mobile CRM App?

For the search Keyword ‘CRM app‘, Google will return you an astounding 14, 50,000 results. Can this reasonably mean that there are at-least ten thousand CRM developers ready with adequate solution for a needy customer? In truth, businesses find it much harder to find a Customizable Mobile CRM App. Most Mobile CRM come with inadequate features or pre-built model that are frequently clunky or support limited features. Meanwhile, a Mobile CRM needs much greater versatility and utility to deal with…

How can marketing automation improve your lead Conversion?

How can marketing automation improve your lead Conversion?

Every business knows that acquiring leads is only a part of the equation. Afterwards, the lead needs to be kept warm and converted into a buying customer. Most businesses keep losing around 93% of their initial leads at various stages of their conversion channel. In light of this fact, automation has become the guiding compass towards achieving higher conversion rate. You can find automation strategies in all successful organizations guiding their daily operations. In this…

Optimizing your sales pipeline with CRM integration will bring in more customers

Optimizing your sales pipeline with CRM integration will bring in more customers

The purpose of this data visualization is to understand how efficient your sales and marketing teams are at recognizing potential customers and creating a mutually profitable relationship with them. Not only does it help in examining the current business conditions, but it is also useful for analyzing the market and accurately forecasting the revenue that can be gained in the future. However, you must realize that a sales pipeline is solely a research tool that…

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