CRM Software for Hospitality: How hospitality business can beat Airbnb model

CRM Software for Hospitality: How hospitality business can beat Airbnb model

The hospitality industry has always been accommodating changes’ in the way of doing business. But in the recent years, it has been a complete change-over. With the entry of industry-changing services such as ‘Airbnb’, the hospitality service providers have been forced to re-evaluate their mode of operandi. The ‘Airbnb’ alone caters to around 150 million users who can browse and choose from any one of the 4 million verified Airbnb listings. In order to survive…

Create better content by understanding your customers better

Create better content by understanding your customers better

Content marketing is the one word that marketers all across the globe fear most. Actually, it’s producing impeccable content that makes their minds tick. While it is not rocket science, there are just a handful of businesses that do it right. Creating an eye-catching piece of content is mostly a choice. You can put in the much needed time and efforts required and build a prosperous brand or take the road most traveled: poor content…

Customer Relationship Management: What Does It Mean For Hospitality Sector?

Customer Relationship Management: What Does It Mean For Hospitality Sector?

The hospitality industry is encountering growing globalization and competition, particularly the wing of luxury and destination hotels. Successfully building brand loyalty and maintaining long-term relationships with customers is therefore imperative to attract, retain and satisfy customers in the face of amplifying competition in the hospitality. The hospitality industry in general and the hotel industry in particular are highly interactive and engaging – where customer-centricity literally forms the core of business relationships. It is mandatory that…

How to achieve the highest revenue with specialized revenue software

How to achieve the highest revenue with specialized revenue software

Engaged Customers generate higher revenues. It’s true! The success dynamics in modern business come down to this simple and obvious observation. But it also seems to be an abstract and unclear objective. This leads to a number of further questions. Should I invest heavily on social media marketing? How should I send periodic reminders and messages? Do I need to make changes and changes to my customer service? In the end, you simply finish the…

5 things you should know about lead management before capturing leads

5 things you should know about lead management before capturing leads

Are you catching Leads like a Grizzly bear? We are all familiar with the image of grizzly’s fishing activity, aren’t we? A Grizzly stands in the middle of a narrow upstream with an open mouth to catch the salmon, which happens to make an unfortunate leap. Now, let’s put some context to this example. It’s genuinely true that most businesses act like grizzly during their capture of leads or future business prospects. By that, I…

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