The PowerPuff Girls of CRM Integration: Technology, People and Process

The PowerPuff Girls of CRM Integration: Technology, People and Process

Let us take a walk down the memory lane; backin the nineties remember the cartoon that redefined girl power in all its glory, “The Powerpuff Girls.”What began with creating a perfect girl with a mixture of sugar, spice and everything nice; evolved into three super girls, courtesy; the mysterious “Chemical X.”While, Blossom, Bubbles and Buttercup combine their powers to fight crime and the forces of evil; your CRM needs Technology, People and Process to stay…

Six Mistakes IT managers make while purchasing a CRM Software

Six Mistakes IT managers make while purchasing a CRM Software

Characteristically, IT managers easily get confused while trying to choose a CRM software. As an organization-wide and long-term utility investment, one cannot afford to make a potential mistake while choosing a CRM software. According to a research, almost 27% of employers’ are overwhelmed due to work load. Here, it forms the ideal grounds for often making strategic mistakes. As these mistakes are natural, most IT managers are vulnerable to wrong decision making. Even with due…

Optimizing your sales pipeline with CRM integration will bring in more customers

Optimizing your sales pipeline with CRM integration will bring in more customers

The purpose of this data visualization is to understand how efficient your sales and marketing teams are at recognizing potential customers and creating a mutually profitable relationship with them. Not only does it help in examining the current business conditions, but it is also useful for analyzing the market and accurately forecasting the revenue that can be gained in the future. However, you must realize that a sales pipeline is solely a research tool that…

Healthcare: How can hospitals become more efficient with CRM integration?

Healthcare: How can hospitals become more efficient with CRM integration?

Healthcare institutions today are facing tremendous amounts of pressure to wade through the crowd and come out as the leading brand. The reasons for this situation can range from increased competition, obsolete programs, decreased foundation funding, insufficient marketing campaigns, disorganized customer database, etc. At the heart of every issue is the institution’s focus on the business, and on itself, to generate more leads and customers, and more sales. This approach has become grossly outdated as…

CRM Integration Benefits: How Social Marketing become Synonymous with CRM?

CRM Integration Benefits: How Social Marketing become Synonymous with CRM?

Customer Relationship building has shown its importance in the market, for every business and its customers alike and clearly, a CRM is the need of the hour! An integrated social media marketing aspect for the CRM is somewhat of a new topic, and a mighty hot one at that! Debates have been on forever, to see which CRM suits which business needs the best and the hottest topic has been on how social marketing can…

CRM Tips: Five initial things to accelerate your sales processing?

CRM Tips: Five initial things to accelerate your sales processing?

Sales acceleration isn’t just a result now a days, it’s become the new buzz word for CRM using businesses and companies! Often the features and various tips of driving sales acceleration to one’s business get converged with the CRM tips and this overlap is causing businesses to oversee this amazing new concept. Simply put a set of tools that is responsible for driving, pushing and promoting the sales cycle, in any given business, is what…

ERP CRM Integration Benefits | ERP Software | Kapture CRM

ERP CRM Integration Benefits | ERP Software | Kapture CRM

Companies have purchased and deployed ERP and CRM systems separately from each other, but integrating the two systems can reap considerable benefits around time to market, improved cash flow and agility. Optimizing the business process as a whole, rather than individual parts, is the surest path to a successful incorporation project, experts say. The benefits of ERP-CRM integration are huge. ERP systems provide much-needed internal information that can be shared with new stakeholders. CRM systems…

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