CRM for Customer Retention: How to delight your customers into staying?

CRM for Customer Retention: How to delight your customers into staying?

In the current business environment, you cannot take customer retention for a given, even slightly. With competition waiting to entice your customers away with attractive offers and packages, you simply can’t afford anything less than an optimal move. Under a CRM-organized customer retention program, you could control and manage multiple facets of your business. With the right CRM-based tools, you can organize and manage each customer interaction and conversation to aid your business objectives. A…

5 strategies to ensure customer retention with customer service CRM

5 strategies to ensure customer retention with customer service CRM

According to research, it’s five times more expensive to acquire a new customer than retaining an existing one. But this statistics tell only half the tale. Apart from a few brands, customer loyalty has become the rarest commodity. According to a research done by Accenture, only 28.3 % of the brands are able to retain their customers. In other cases, the open nature of internet makes your customers an open prospect for competitors in the…

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