Get a reality check. Know your “contemporary” customers!

Get a reality check. Know your “contemporary” customers!

Considering the 360-degree paradigm shift of ways in which businesses function today, there is a need to relook closely at how customers behave in a competitive and technologically friendly market. Let’s find out what is it that improves customer-loyalty and helps you retain them for a long long time. Customers prefer companies who are approachable You could be involved in the biggest of goof-ups that has pissed your customer to no end, but you can…

Chat, email and phone: three ways your customers should be allowed to reach you

Chat, email and phone: three ways your customers should be allowed to reach you

Over the decades communication channels and mediums have seen a mighty transformation. From sending across your message via pigeons to saying “hello” to someone on the other side of the world via chats, technology has ruled the ways in which people stay connected. Similarly businesses today can’t just sit at the fence and function the way they used to, a few years back. They need to be more dynamic, here’s why: Need for Brands to…

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