Operational CRM v/s Analytical CRM: What will get you enterprise efficiency?

Operational CRM v/s Analytical CRM: What will get you enterprise efficiency?

Operational CRM V/S Analytical CRM: Occasionally, all businesses are required and expected to sort out their business priorities. Making a decision for the right CRM software for your business is definitely one of such occasions. Here, you need to choose between an Operational and Analytical CRM platform. For getting maximum benefits, different departments such as marketing and sales require different utility and automation features. This may put your internal teams at cross hairs. Adding to…

How reports and analytics augment your daily sales management

How reports and analytics augment your daily sales management

In the last couple of years, we have seen the core skill requisite for sales shifting from communicative dexterity to precise decision making. Having the ability to make right decisions will increase customer turn-over, rate of customer acquisition and allows you to zero-in on the right prospect. Today, you can find many tools available for marketing and sales decision-making in the market. But most are content with giving only a partially complete picture. But the…

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