Attracting guests through flexible packages – CRM for hospitality

Attracting guests through flexible packages – CRM for hospitality

Every consumer at one point or the other would have wondered whether ‘it is worth it’. When booking a travel or hotel package, customers go through the evaluation of expenditure and make a judgment as to whether the services being received are worth the money being spent. Most of the customers in the hospitality market are concerned and sensitive about the price that they are charged. Prices are the most flexible part of the presentation…

Benefits and hardships of simultaneously running multiple campaigns

Benefits and hardships of simultaneously running multiple campaigns

Campaigns are a very important part of a marketing strategy. They are capable of attracting the target audience and making a long-lasting, high-impact impression on them. It is often considered by business experts to be the best way to interact with customers and get the organization to ‘stand out in the crowd’ amongst its growing number of competitors. Multitasking is an amazing talent, and it works well in business too. Effective marketing is a result of multitasking on various active campaigns….

CRM Cloud dynamics and Indian SMB Circumstances; an introspective?

CRM Cloud dynamics and Indian SMB Circumstances; an introspective?

If you are planning to start a business and are not aware of the fact that there is a new way of data management, you really need to get your homework done. This may force you to work for hours and days, to no actual effect. You begin to write everything related to your business on paper, make a file and store it, failing to understand that it is an old-fashioned way of managing business data….

How to increase Booking Services through CRM software?

How to increase Booking Services through CRM software?

Wondering if your booking services would benefit from CRM software? Here is how it works! A cloud-based CRM booking platform integrates everything from capturing leads to client communications and final booking transactions. The CRM platform takes you closer to your potential customers so much so that with every booking, you make a customer and not a sale! How CRM creates a win-win situation CRM software automates the creation of custom packages for the hospitality sector….

Realtor Lead Management: How CRM helps you handle large volume leads?

Realtor Lead Management: How CRM helps you handle large volume leads?

Are you prepared to face an overwhelming volume of leads? It’s a problem that many realtors would love to have. But in reality, even if you have a large volume of leads pouring in from different channels, a very small percentage of them are prospective leads that would actually end up with a closed transaction. In such scenarios, you would be glad to have a way to narrow down the serious customers and not spend much time dealing with the…

How to Pick an Enterprise CRM based on your requirements?

How to Pick an Enterprise CRM based on your requirements?

With the modern innovations in technology, customer relationship management is not just limited to maintaining good relationships with your customers; it has much more to it. Many exciting features of CRM helps you strategize, analyze, manage, track and improve your business. CRM software allows you to accumulate customer information that comes in from different channels or points of contact, which can be email marketing, chats, company website, third-party portals and much more. If you too are willing…

Smartphone Invoice Management: Empowering your Android mobile with greater financial powers

Smartphone Invoice Management: Empowering your Android mobile with greater financial powers

Technology is no longer restricted to the realm of desktops and laptops, with complex and functional capabilities becoming increasingly available on smartphones and tablets, essentially converting it into a palm-sized computer that can manage the important aspects of your business effectively. An organization grows by serving more customers, and by completing more sales. This calls for the need to be able to complete the sales process as swiftly as possible in order to keep the conveyor belt running…

How to drive modern business relationships through offline campaigns

How to drive modern business relationships through offline campaigns

Companies today have extremely impersonal relationships with their customers. With the advent of the Internet, although people can now easily connect with other individuals located thousands of miles away, their interactions are disconnected and empty. Businesses, in the modern context, cannot thrive on such detached and fickle relationships, and to create the right business image, they must come up with ways to keep their customers engaged and loyal. With an unending line of competitors ready…

Life of a salesman – issues and challenges of an ordinary sales executive

Life of a salesman – issues and challenges of an ordinary sales executive

The ordinary sales executive plays an important role in an organisation to push the sales graph ahead. Here is an overview of the challenges and issues faced by the sales guy and the possible solutions for them. The struggle against time Time is the most precious commodity for a sales executive. The amount of unnecessary time a sales executive actually spends in selling can help in identifying any issue that is hampering his sales performance….

How to track multiple campaign metrics through CRM software

How to track multiple campaign metrics through CRM software

Every company runs marketing campaigns to promote their products and services to their prospective customers. Most campaigns today have integrated a CRM marketing software into its fold to centralize and manage the incoming customer data. This information can be name, age, address, or any other form of data that is useful for the company to track. Generally, the chief purpose of creating a CRM-based marketing campaign is to align your CRM tools with your campaign…

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