CRM Predictions for 2016: How will automation be a pillar-stone for modern projects?

A good marketing automation platform enables you to streamline your marketing processes and centralize all the data obtained from sources like emails, landing pages and hosted content. However, if you want to take your marketing automation experience to an entirely new level, you will have to integrate your marketing platform with your Customer Relationship Management (CRM) system. An integrated CRM system will result in seamless transfer of information between the sales and marketing teams, thereby…

Seven CRM-oriented sales practices to nudge your competitive edge

Seven CRM-oriented sales practices to nudge your competitive edge

Customer Relationship Management (CRM) is a sales effective software that easily and effortlessly handles your whole sales process. This is true for any business, whether you have a small sales force or a big one. But to only think of CRM systems as a way to add efficiency or improve customer service is wrong, because it also helps in increasing sales. CRM is actually a series of strategies and processes that create mutual value for…

End-to-End Marketing: How CRM Mailer Campaigns Provide Better Results

End-to-End Marketing: How CRM Mailer Campaigns Provide Better Results

For a company to become a successful brand, it needs to prioritize its operations to focus on serving existing leads and customers rather than allocating resources to generate new ones. The process of devising such a customer strategy, planning and implementing marketing campaigns, and finally reporting and analyzing the results is referred to as end-to-end marketing, and it is an important element that greatly affects the company. An important step in end-to-end marketing is designing…

Collaborative Ticket Management: Why a productive work environment needs Clear Flags?

Collaborative Ticket Management: Why a productive work environment needs Clear Flags?

Collaborative CRM Ticket Management Software is an essential aspect of a productive work environment that helps in establishing better communication with the customer. It is a vital ingredient of help desk management. It also helps in streamlining internal communications,such as addressing queries, and provides an innovative way of managing diverse customer issues. It holds crucial information about the customers who play a key role in finding solutions to their problems. Helps you to centralize information…

7 Key Reasons why a prospect could be repelled by your Sales Pitch

7 Key Reasons why a prospect could be repelled by your Sales Pitch

In this corporate world, there is cut-throat competition amongst business rivals. The reason for such competition is to maximize sales and increase the impact of a sales pitch. Several rules are to be followed to increase the number of sales. Innovative ideas need to be implemented into the business, which can result in bringing in more customers as well as increase sales. Sales are especially important in the initial stage of a business because if…

How does Mobile CRM give you a more focused Sales Approach?

How does Mobile CRM give you a more focused Sales Approach?

In a traditional sense, Customer Relationship Management is essentially concerned with the company-side activities that react and devise solutions to the customer data that is obtained from the company’s channels. Although they are important, these ideas and solutions from traditional CRM are entirely based on static data, and as such cannot account for wide and drastic changes in it. In the big data era, it has become imperative for companies to come up with new…

Worried your leads are buried too deep? Now discover new prospects through CRM Marketing

Worried your leads are buried too deep? Now discover new prospects through CRM Marketing

Have you ever had the record of a potential lead disappear or become lost under piles of information? With no convenient way to look up a customer record and verify that the lead has been closed, many sales representatives may not get a proper chance to follow up and may eventually cause a loss of business for the company. This mainly occurs when a company follows old-school traditions and practices, and has failed to centralize…

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