Old-school marketing practices made obsolete by CRM software

Old-school marketing practices made obsolete by CRM software

When you have a radically new approach or software, it could significantly change the existing practices. Marketing automation combines a significantly new approach and software automation to create a new way of managing prospects. Having a CRM marketing automation means that your marketing efforts are as efficient as one among the top 5% of business and enterprises. It also means that you have a tight and concurrent marketing strategy. Whether you are a B2B or…

How a custom Project Management Platform delivers Freedom and versatility?

How a custom Project Management Platform delivers Freedom and versatility?

Under the loosing significance of freelance work portals, all organizations are looking to create customized project management platforms. Last week, the leading freelancing portal Up work increased their rate cuts by 20%. In the coming days, multiple competitor/parallel websites are likely to follow a path of increased rate cuts. When considering the already questionably low rates in these portals, further rate cuts will challenge them as sustainable employment resource. This will further make it harder…

Going Beyond Charisma: Lessons to Learn from History’s most famous Sales People

Going Beyond Charisma: Lessons to Learn from History’s most famous Sales People

Having a successful sales career means winning and guiding customer attention towards your product. Under this challenging requisite, having a great personal charisma was considered the basic yardstick of a successful sales career. Unfortunately, it was also considered the only means of measuring sales skills. But, when you look at the greatest sales men from history, they all had applied far greater skills than charisma and blind persuasive ability. Here, we analyze three great sales…

How to decrease your bounce rate of leads by 50%?

How to decrease your bounce rate of leads by 50%?

Leads are often short messages. Usually, they are just a single instance of contact, where a prospect reaches you for a quote or inquires about your service. In most situations, the lead doesn’t call back or leave behind any actionable contact information. This doesn’t allow long-form conversations that can bring about sales conversions. Here, you can assume that your perspective lead has bounced. For some businesses, almost upto 70% of incoming leads get bounced only…

Five Myths concerning Business CRM Debunked

Five Myths concerning Business CRM Debunked

Under stringent competition, businesses need to adapt the latest and most impactful technology. In certain situations, businesses can also become overzealous about being the earliest adaptors of technology.  This has created a demand for technological innovations, which can easily get misplaced with wrong providers. And resultantly, businesses are becoming increasingly apprehensive about investing in new technology. With facts in place, this rings true with buying CRM software too. Here are five myths concerning business CRM software,…

Five ways your brand will benefit by implementing social CRM?

Today, all brands and businesses strive to build rock-solid social media profiles. Most companies have dedicated teams to manage their social presence, and their job is to keep social media buzzing with activities. Having the right people equipped with right tools greatly increases the reach and appeal of your efforts. Here are five ways in which a social CRM can be beneficial for your business. Increase your social Media Interactions During last couple of years,…

How to acquire your Prospect’s Complete Attention during Sales Pitch?

How to acquire your Prospect’s Complete Attention during Sales Pitch?

  Almost all service and sales professionals occasionally face the following dilemma. As you are trying to successfully reproduce your most well-rehearsed sales pitch, your prospect’s attention seems to veer off in multiple directions. They could be frequently glancing their smart phones or a passer-by suddenly becomes incredibly interesting. Simply put, the prospect seems to be minimally interested in your sales pitch. At the same time, some other sales professionals are able to achieve unflinching prospect…

How Reports and analytics augment your daily Sales Management?

How Reports and analytics augment your daily Sales Management?

In the last couple of years, we have seen the core skill requisite for sales shifting from communicative dexterity to precise decision making. Having the ability to make right decisions will increase customer turn-over, rate of customer acquisition and allows you to zero-in on the right prospect. Today, you can find many tools available for marketing and sales decision-making in the market. But most are content with giving only a partially complete picture. But the…

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