How to determine and improve the CX of your business?

How to determine and improve the CX of your business?

Even your most tangible business idea could turn out to be a hopeful imagination without a great CX. A great CX makes your existing customers renew and direct their friends to your business. You could feel like writing a poem about CX, but practicality is the ultimate determining factor that decides the CX of your business. The CX stands for customer experience. It is determined by the value provided to the customers. The customer experience…

Three Steps for successful and Effective Customer segmentation strategy

Three Steps for successful and Effective Customer segmentation strategy

If every new paying customer is to be considered as a source of nourishment for a business, the right audience segmentation will mean better revenue turnovers. Like the nutritional requirement of individual customers, each business will also benefit by attracting and maintaining their own specific niche audience. This simply means that your business decisions are constantly under the scanner and should be appealing to your core audience. By achieving a higher level of audience satisfaction,…

7 Golden Rules Of CRM Implementation [Infographic]

7 Golden Rules Of CRM Implementation [Infographic]

As you may be aware, CRM and its integrated automation features stand at the cutting-edge of modern business ecosystem. But simultaneously, you need to be aware that a brand-new CRM implementation may require you to change your existing business process or expend a significant part of your business profits. As a successful manager or businessman, you should not leave such an important decision to chance. In this Infographic blog, we will discuss about the seven…

Five Insightful Ways to increase Penetration and Capability of your Sales Team

Five Insightful Ways to increase Penetration and Capability of your Sales Team

Can any volume of marketing leads or cold calling exchanges make a sales guy concede that he finally have got enough leads? Let’s say that it’s a close to impossible proposition. Sales people are blemished to have a sharp snout to sniff around for non-existent sales opportunities. Almost 95% of leads are known to go wasted even after mountain scaling efforts. All these can hold your hand that leads to one final perspective – More…

Perils of Vague and Incomplete Customer Data: Manage User Profiles to increase the value of Customer Data

Perils of Vague and Incomplete Customer Data: Manage User Profiles to increase the value of Customer Data

Most businesses thrive on understanding their customers. The right customer understanding can get you closer to your customers than competitors. Meanwhile, this equation can equally act in the opposite way. If you don’t understand your customers, you may end-up trying to reach and serve the wrong audience. Imagine that understanding your customers is like trying to connect a number of dots. If your dots are fragmented or all-over the place, the picture of your customer…

How CRM Customer Segmentation helps you grow your business?

How CRM Customer Segmentation helps you grow your business?

It’s a basic principle of any business that something made for everyone will inevitably fail at completely fulfilling anyone’s need. The presently congested industry forms a perfect proof for this hypothesis. In the marketplace, there are fewer and fewer products which universally cater to every taste – like I-phone or Big Mac. You can’t imagine fewer products or packages that could be termed as universal darlings. If you are not incisive and targeted, it’s hard…

Manage your Daily Sales Meetings on a CRM Platform

Manage your Daily Sales Meetings on a CRM Platform

According to stats by Oxford Economics department, face-to-face sales meetings are still more effective for a deal closure than virtual meetings by over 85%. With keeping this data in mind, it makes sense that companies should try to arrange maximum number of customer meetings in all feasible ways. Even as the face-to-face sales meetings are definitely more productive, they can only be conducted at the convenience of both sales person and a willing prospect. It’s…

Why You Need a Lead Nurturing and Lead Management Program?

Why You Need a Lead Nurturing and Lead Management Program?

  Most businesses consider leads to be the fuel that powers their business. But experienced businessmen will tell you that leads are nothing without having them converted into actual customers. For this, you need to possess high quality leads that have high probability of conversion. By totaling both these aspects, you will know that you are not only required to attract leads. You are also required to actually identify and segregate quality prospects out of…

How an Opportunity Management System could increase your conversion rates by 61%?

How an Opportunity Management System could increase your conversion rates by 61%?

All sales professionals hold the belief that you need right sales opportunities to create better sales outcome. But then the question becomes how you can find all these important opportunities. Successful sales people are able to find and manage the right opportunities that open-up new sales avenues. They measure and consolidate every single data of every single sales prospect – Number of calls, Calls with positive response, Meetings schedule, Number of advanced Deal closure meetings…

Four Ways CRM platform improves the life of a Sales Manager

Four Ways CRM platform improves the life of a Sales Manager

In most organizations, the sales managers carry responsibility to ensure that sales targets are met and revenue clock is constantly ticking. For the same reason, sales managers also take the most practical and pragmatic point of view of their sales processes. You know, nothing could be a better eye-opener than the pressure of a fast approaching month-end to reach the sales target. As a result, most managers have grown to think of sales management as…

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