The Non-advertised benefits of marketing automation that may take you by surprise

The Non-advertised benefits of marketing automation that may take you by surprise

Subconsciously, the word automation carries a baggage of association in terms of laziness and lack of control. In reality, automation isn’t just an absurd way of handing over the steering of your business to some brand new computing system. Business automation benefits you by enabling a more effective and productive way of handling your daily activities. It helps you by bringing together multiple facets of your sales funnel that eliminates steps that could otherwise cost…

Appointment scheduling Software for Sales Rep Efficiency: An optimal integration for your business

Appointment scheduling Software for Sales Rep Efficiency: An optimal integration for your business

If you ask a sales rep, having to manage and fulfill the daily string of meetings is always a tough challenge. These are some of the frequently occurring questions for a sales guy – which prospect marks the highest probability of conversion?How to determine the value of a particular prospect?Can I postpone a particular meeting? Is it possible to get hold of this prospect in the future if I postpone the meeting? The sales rep…

Why your Business really needs an issue tracking system?

Why your Business really needs an issue tracking system?

If you are tracking your customer issues, you can see that it’s rarely a one-time transaction of information or service. When you answer one particular query, it usually attracts a series of follow-up questions. This requires constant figuring-out, understanding and resolution of your customer issues. A normal organization would be constantly viewing an influx of issues through varying degrees of complexity and difficulty. It’s impractical to expect a single individual to resolve all these queries…

Role of automation in your sales Process: How it works and improves your sales activity

Role of automation in your sales Process: How it works and improves your sales activity

The words creativity and insight are usually thrown around for greater gravitas in sales discussions. But in real business situations, the concept of creativity and insights is reserved for engineering and marketing departments. The sales teams are plainly expected to close the deals and get customers with least possible fuss. In the presently saturated and competitive market, organizations should be nimble and flexible to adapt in changing sales scenarios. This demands a much more pressing…

Why Simplified Sales Tracking is the Greatest Sales Hack?

Why Simplified Sales Tracking is the Greatest Sales Hack?

If you have the affinity and risk-taking mentality to Google for a sales hack, then I think it’s a safe bet to assume that don’t have the time or energy to expend on gimmicks that don’t really work in practical sales situations. Let me explain an approach that really works. Honest! An ultra simplified sales tracking process. First of all, the key to hacking your sales is to understand the multiple objectives and interactions of…

Will Donald Trump Need a Customer service Suite after elections?

Will Donald Trump Need a Customer service Suite after elections?

We have to begin with an obligatory confession. We are a totally illegal alien, completely foreign to the US political scenario. Really, we have no business writing this article, but here we are because it’s fun to hold the opposite end of the stick. Yes, it is fun to poke at someone where we know they don’t have a comeback. So we dare. Let’s consider the most vociferous party in this entire melee – Donald…

Qualitative Lead Scoring to String together the Right Kind of Prospects: A Marketers Perspective

Qualitative Lead Scoring to String together the Right Kind of Prospects: A Marketers Perspective

A fashion designer strives to craft the best of combination – the best of aesthetics, the best of clothing material, the best curvaceous outlook, etc. The skill of a designer comes up with the nuanced combination that presents style and comfort in a plush form. The marketing spectrum is currently playing out a very similar challenge. The marketer’s role isn’t limited to just generating traffic or leads. A modern marketer should be able to play…

Five reasons to drive better sales team coordination and collaboration with a sales CRM

Five reasons to drive better sales team coordination and collaboration with a sales CRM

If you want to thrive in a modern sales environment, you should start by asking an all-important question. Is your sales team proactively connected or only available in on-demand basis? In other words, can your sales team connect and collaborate smoothly with each other or are you dependent on pulling-off individual spectacles? In this scenario, your sales team may quickly turn into a group of personnel’s with varying degree of performance. In this situation, your…

Pareto Principle for your Business: How a CRM System lets you do the 20% of your business that matters the most?

Pareto Principle for your Business: How a CRM System lets you do the 20% of your business that matters the most?

For the beginner, the Pareto Principle states that 20% of your total work usually contributes towards meeting the 80% of your total output. The Pareto principle for businesses is what Moore’s law is for the semiconductor industry. From industry-dictating business moguls like Richard Branson to successful sales managers, the majority of Industry managers are known to religiously follow some iteration of the Pareto principle in their daily activities. But the Pareto principle is not exclusively limited to people at…

How to create Organizational Culture that Fosters Faster Business Growth?

How to create Organizational Culture that Fosters Faster Business Growth?

When you are trying to achieve faster business growth, you might first want to focus on picking and splicing the low lying fruits. In this direction, having to improve your internal organizational culture is one of the juiciest and easiest pick among different options. Well, now let’s examine this claim. While investing heavily on advertising and sales team is a certain option, it also attracts higher risks of failures. In this situation, improving your organizational…

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