Are you blind about your sales progress for the better part of the week? If yes, daily sales reporting or DSR could the answer to your sales challenges. First of all, let’s look at what a DSR can achieve for your business. If you are a sales manager or part of a sales decision making team, asking tough questions are a part of your responsibility. This includes questions that you ask yourself. Here are some…
Quintessentially, you don’t measure a field sales person based on the hours spent in-front of keyboard or dialing the sales pitch. You see, they are operating on the ground and outside your field of vision. Their dedication and work proficiency gets determined by the number of closures. And, this requires a designated number of prospects generated each day, every day… A field person is always carrying a bag of challenges and expectations. Suppose you are…
Over last decade, sales and marketing industry has gone through a lot of changes. You need to adopt and leverage these changes to bring together positive variations in the environment. With increasing customer demands and ever changing customer behavior, you need to take a customer-centric behavior to excel in the industry. You need to adapt your new sales and marketing strategies based on available technologies. Such sales and marketing CRM have dramatically transformed the entire…
Whether you are at office or shopping or bed, how often you don’t have your mobile phone beyond your arm’s reach? I bet that you could mostly palm your mobile phone by the flick of your wrist. The mobile phone has become an indispensible part of the 21st century’s lifestyle. But if you are even remotely associated with sales, this now becomes one of your work responsibilities; Today, the sales pro’s use mobile phone as…
Lead generation is the primary objective of almost all inbound marketing strategies; however, it takes more than just lead generating skills to run a successful business and then be able to sustain it; you should be capable to convert the incoming leads into opportunities and then customers. Let’s first look into the lead generation dilemma. There are many marketing channels that help you generate high volume of leads. You can also flex your networking skills…
Sales tech has developed considerably over the past decade. Cutting-edge tools, increasing market demands and innovative marketing polices bring forth tremendous competition. At present it is moving faster than ever. Just in a blink, new competitors appear, products similar to your business are released, and before you even know it, it’s a race to the bottom. But with thousands of competitors out there, how can entrepreneurs know which are right for them and their businesses?…
Whether, you like it or not, there are clear discernable reasons why shoppers prefer big online stores like Amazon. Consistent discounts, reliable product quality etc. No matter what you are purchasing, sure savings and peace of mind won’t hurt. At the same time, this makes it harder for the smaller retailers to compete with the big online grocery retailers. Usually, cheaper prices mean compromised products quality and eroding profit margins to the businesses. Simultaneously, the…
Following up with the clients and customers is one of the most vital business strategies a sales or marketing person can follow. It is now an established fact in sales and marketing sector. The follow-ups add value to the product or service and helps to build a long term relationship with the customer. If you meet a really good prospect today, how long would you wait to follow-up with the client? If you have no…
Arguably, these are four most critically important links in your customer acquisition process. It starts from the initial prospect point of contact to the actual customer acquisition. The four broadly classified steps combine to form the ‘lead to sales conversion’ pipeline. The prospect needs to get converted into a customer in the first place. Otherwise, you would be losing out on the future revenue opportunities such as customer retention and product up-selling. This makes the…
Social media is not just about hugely appreciated networks; it also boosts up brand engaging with direct and live communication with the customers. It’s about target audience interacting live with the companies, regarding the products, gaining and giving insights on a daily basis. When it comes to the startups, it’s become more momentous to create the brand awareness to increase sales. Do you know that 84% of B2B marketers utilize social media marketing in some…
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