Application of CRM software in E-commerce: Increase sales with better Customer Management

Application of CRM software in E-commerce: Increase sales with better Customer Management

If you are in E-commerce business, achieving higher traffic and more purchases are likely to be your primary objective. And, this is more than enough to make your head spin. Besides, you have to deal with thousands of issues related to shipping, delivery, product return, customer queries, product disputes, so on and so forth. The market transformed dramatically in the past decades. We are now in the power era of consumers. Today customers have hundreds…

The Key to Increasing Your Sales: It’s All about Following-up

The Key to Increasing Your Sales: It’s All about Following-up

Following up with the clients and customers is one of the most vital business strategies a sales or marketing person can follow. It is now an established fact in sales and marketing sector. The follow-ups add value to the product or service and helps to build a long term relationship with the customer. If you meet a really good prospect today, how long would you wait to follow-up with the client? If you have no…

Lead to Sales Conversion: Reasons why sales leads are shying away from your business

Lead to Sales Conversion: Reasons why sales leads are shying away from your business

Marketing Process | Marketing Leads | Sales Leads | Customer acquisition Arguably, these are four most critically important links in your customer acquisition process. It starts from the initial prospect point of contact to the actual customer acquisition. The four broadly classified steps combine to form the ‘lead to sales conversion’ pipeline. The prospect needs to get converted into a customer in the first place. Otherwise, you would be losing out on the future revenue…

Sales Boosting Mantra for Startups: Integrate CRM with Social Media Platforms

Sales Boosting Mantra for Startups: Integrate CRM with Social Media Platforms

Social media is not just about hugely appreciated networks; it also boosts up brand engaging with direct and live communication with the customers. It’s about target audience interacting live with the companies, regarding the products, gaining and giving insights on a daily basis. When it comes to the startups, it’s become more momentous to create the brand awareness to increase sales. Do you know that 84% of B2B marketers utilize social media marketing in some…

Mobile sales App Implementation: Improve your existing sales processes and team dynamics

Mobile sales App Implementation: Improve your existing sales processes and team dynamics

We live in an era where ‘finger-snap slick decisions’ isn’t limited to being just a sing-song expression. If presented with the right options, both the buyer and seller are quick to take instant decisions. The businesses that successfully leverage this existing market conditions are well on their way to achieve great sales wins. Otherwise, you will be stuck with playing the catch-up game or may actually get sidelined by your competitor. A mobile app can…

Cognitive Dissonance in Sales: Five Self-biases that hold you back from scaling your revenue

Cognitive Dissonance in Sales: Five Self-biases that hold you back from scaling your revenue

If you want to sell in the current market, you should definitely possess a must-have quality – a nimble and flexible sales management approach. Especially as the market circumstances and buyers mindsetare constantly changing as per the market condition. A sales team or a guy who adapts and leverages these changes will possess a great market advantage. In this situation, a confused or overwhelmed can easily take wrong decisions. The nature of cognitive dissonance in…

Six Emphatic ways to increase your Lead Prospecting Empathy

Six Emphatic ways to increase your Lead Prospecting Empathy

It’s a basic human experience get stuck in repeat-mode if you are doing the same things again and again. Gradually, the repetitive process will become second nature and you will begin carrying it out in a robotic manner. This means that your daily work will start requiring less deliberate thinking. Consequently your interactions will carry lesser empathy and understanding of your customers. This stands particularly true with the ultra-competitive lead prospecting process. A more empathetic…

Five Crucial Lead Management Metrics To Improve Your Lead Acquisition

Five Crucial Lead Management Metrics To Improve Your Lead Acquisition

In most businesses, the marketing, lead processing and sales departments essentially work as separate teams in their own closed cocoons. The lack of communication means that the entire lead management process gets limited into incomplete metrics such as number of leads rather than quality of prospects or probability of conversions. But then, how can you evaluate your lead acquisition performance. In this situation, you actually need on-the-money lead management metrics that could draw an accurate…

Six solid Reasons to have a strong Pre-sales Process

Six solid Reasons to have a strong Pre-sales Process

Are you assured about your regular inflow of prospects? Do your prospects have intention to buy your product? Are you targeting the right audience group? The answer to all these questions and more is coming down to define one resolution – a strong pre-sales process. In 2016, most companies have developed a segmented sales pipeline to handle the different selling activities – pre-sales process, sales pitching, negotiation, sales closure, sales strategizing, etc. When you have…

Appointment scheduling Software for Sales Rep Efficiency: An optimal integration for your business

Appointment scheduling Software for Sales Rep Efficiency: An optimal integration for your business

If you ask a sales rep, having to manage and fulfill the daily string of meetings is always a tough challenge. These are some of the frequently occurring questions for a sales guy – which prospect marks the highest probability of conversion?How to determine the value of a particular prospect?Can I postpone a particular meeting? Is it possible to get hold of this prospect in the future if I postpone the meeting? The sales rep…

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