When should a small business invest in a CRM software?

When should a small business invest in a CRM software?

Every established business was once a startup. Small businesses in their initial days have a lot to deal with and a long way to go. After a few years of hard work and determination, you finally reach a point when your business starts growing, but what next? With a growing business, responsibilities and challenges fall your way. With increasing customers, meeting their expectations and delivering the same quality services becomes hectic. A CRM software service is…

Attracting guests through flexible packages – CRM for hospitality

Attracting guests through flexible packages – CRM for hospitality

Every consumer at one point or the other would have wondered whether ‘it is worth it’. When booking a travel or hotel package, customers go through the evaluation of expenditure and make a judgment as to whether the services being received are worth the money being spent. Most of the customers in the hospitality market are concerned and sensitive about the price that they are charged. Prices are the most flexible part of the presentation…

How to increase Booking Services through CRM software?

How to increase Booking Services through CRM software?

Wondering if your booking services would benefit from CRM software? Here is how it works! A cloud-based CRM booking platform integrates everything from capturing leads to client communications and final booking transactions. The CRM platform takes you closer to your potential customers so much so that with every booking, you make a customer and not a sale! How CRM creates a win-win situation CRM software automates the creation of custom packages for the hospitality sector….

How to Pick an Enterprise CRM based on your requirements?

How to Pick an Enterprise CRM based on your requirements?

With the modern innovations in technology, customer relationship management is not just limited to maintaining good relationships with your customers; it has much more to it. Many exciting features of CRM helps you strategize, analyze, manage, track and improve your business. CRM software allows you to accumulate customer information that comes in from different channels or points of contact, which can be email marketing, chats, company website, third-party portals and much more. If you too are willing…

CRM reports – Completing customer feedback loop to accelerate business

CRM reports – Completing customer feedback loop to accelerate business

Customer feedback is the process of gaining actionable insight from a purchasing customer, about a product, service or the general experience when dealing with a company. It allows the business managers to study their offerings and find elements that can be tweaked or improved to better fit the customers’ needs. Whether you’re soliciting feedback from your customers through surveys, feedback forms, live chats, or social media sites, it is important to centralize all that received…

CRM Software in 2016: How CRM-based automation could be the next big thing

A good marketing automation platform enables you to streamline your marketing processes and centralize all the data obtained from sources like emails, landing pages and hosted content. However, if you want to take your marketing automation experience to an entirely new level, you will have to integrate your marketing platform with your Customer Relationship Management (CRM) system. An integrated CRM system will result in seamless transfer of information between the sales and marketing teams, thereby…

How CRM gamification is key to proficient lead management

How CRM gamification is key to proficient lead management

 In the field of business, everything seems to be going on a plane road very silently and gently. Employees work day and night, sometimes get tensed, stressed and find work difficult. This may lead to decrease in business efficiency. So, to avoid this kind of problems, certain games can be be played. These games should not bring any sort of problems for business in future days. We need a tool to make this game more…

Custom CRM Software is better suited to drive your business; Here’s why?

Custom CRM Software is better suited to drive your business; Here’s why?

While running a business, we come across different scenarios where the processes have to be customized to move further on. How and why business should be customized ? This is the only question that strikes every entrepreneur. Customization is to make necessary changes that garners desired results. We do lots of customization in daily life, right from food diet to using smart phones/pcs, cycle to car customization takes place to meet high standards of life….

CRM for e-commerce portals – Need for an integrated business approach

CRM for e-commerce portals – Need for an integrated business approach

E-commerce is one of the biggest business platforms that have grown on such a large scale. There are so many e-commerce portals in the market that competition in the vertical has become cut throat. Every major business faces problems with big decisions about expanding its operations. So proper planning of business is necessary for executing the expansion process. So as to combat these problems, many companies deploy individual software for every department. This is one…

How connecting processes can build a greater CRM value chain

How connecting processes can build a greater CRM value chain

When you are working in a big organisation, one of the biggest tasks you face is to keep all the departments in sync with each other. Your business faces big problems due to communication lapse between all your departments. These problems then affect your business process and functioning as a company which causes many internal disputes and have a big chance to reflect on your product or your service. It might be very difficult to…

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