How B2B Marketing Automation saves you Valuable time and Money?

How B2B Marketing Automation saves you Valuable time and Money?

One of the sacred promises of marketing automation is to achieve optimal utilization of your money and time. And today’s B2B marketing competition insists that your customers be attended at the earliest without compromise. Marketing Automation is a comprehensive tool that allows you to easily reach and engage acquired leads and prospects. But it still faces steep challenges in organizing at managing and marketing its campaigns. 44% of marketers are not satisfied about the utility…

Five Incredible CRM software Benefits that you never considered Before

Five Incredible CRM software Benefits that you never considered Before

What you don’t know can cost you money and time. All businesses are looking for tips and tricks that can maximize their margins and increase sales. In this arena, SaaS-based CRM Software has become a prominent player creating a better way to manage business and customer needs. But as humans, we all have a tendency to get stuck in our old and set way. Often, one needs an extensive view of things to change an…

How Lead Generation Software plays Critical Part in your B2B marketplace?

How Lead Generation Software plays Critical Part in your B2B marketplace?

Every businessman has the primary objective of generating maximum spending least effort and time. And, most businesses suffer from fluctuating and inconsistent lead count. Lead generation software can get you closest to these chief objectives. Lead Generation system plays part in your entire process cycle, right from initial lead reception to final customer acquisition. By combining multiple aspects of lead management, you can create an easier way to reach and engage your prospects in a…

How to Use CRM as a Powerful Predictive analytics tool?

How to Use CRM as a Powerful Predictive analytics tool?

Depending on how you handle it, a change could be either an opportunity or a misfortune. This means that one always needs to keep ahead of the changing trends and preferences. CRM-based Predictive analytics tool provides you with right insights and optimal point-of-view that allow you take the right decisions. CRM predictions and reports let you keep a pulse on organizing data. This enables you to make the right decisions that propel your business in the…

How CRM Lead Scoring takes you closer to the final 6% of Prospects?

How CRM Lead Scoring takes you closer to the final 6% of Prospects?

Yes, it’s true. Most businesses learn the hard way that almost 94% of their total leads go to waste. Ideally, businesses should be able to isolate and process the final 6% of the ideal prospects to have a 100% sales success. A Lead scoring system gets you closer to your ideal customer-base, encouraging right conversations and interactions. CRM lead Scoring allows you to predict and analyze the probability of your business acquiring a particular customer. This involves…

Five Substantial Kapture CRM Workflow Features for Improved productivity?

Five Substantial Kapture CRM Workflow Features for Improved productivity?

Most high-performing employees are taken aback by the idea of establishing a central workflow management system. For most employees, CRM-based workflows mean that one’s work remains open to constant scrutiny and evaluation by your bosses and colleagues. It’s also associated with constant process handovers and lack of continuity. With Kapture CRM Workflow management, we are addressing these core misconceptions to address daily processes. By creating a more efficient process flow, you can streamline and integrate each process…

How Social CRM can potentially realize Social Selling?

How Social CRM can potentially realize Social Selling?

Every business is consciously aware of the vast selling power of social media. But most businesses still fail to acquire customers through social media. A social CRM enables you to leverage the power of social media for selling your product or services. A socially integrated selling strategy combines and utilizes multiple aspects of social media platforms to reach and engage with your audience. Why Social Selling is an amicably great Idea With smart execution, social selling could…

A Helpful Guide for Supply Chain Managers using FMCG CRM Application

A Helpful Guide for Supply Chain Managers using FMCG CRM Application

In three words, being a supply chain manager sounds simplistic. But it’s a genuine misnomer considering the varied application and circumstances involving multiple distribution reports, overseeing inventory levels, storage levels, retail management, etc. Here, an FMCG CRM gives you a unified tool for managing multiple activities, deliberately and actively combining various facets of supply management. With an FMCG CRM, you could streamline decision making through a single platform. This enables you to take faster decisions,…

Why you should Use a Comprehensive Logistics Software?

Why you should Use a Comprehensive Logistics Software?

For an FMCG organization, ability to manage optimal retail inventory levels and maximizing distribution capability has become the yardstick of success in the current market. Here, automation software’s such as FMCG logistics software lets you find new grounds of efficiency. The Logistics software allows you to connect and streamline multiple aspects of your inventory flow. This enables you to maintain optimal inventory flow across channels. You can also develop a potentially tensile inventory network, acquiring orders…

How CRM business tool Measures and Monitors the Right performance Metrics?

How CRM business tool Measures and Monitors the Right performance Metrics?

Today, the only way to improve your business is to measure the right business metrics. Here, comprehensive business tools such as a CRM help you evaluate and iterate on right performance factors. With digital economy and offline market being constantly fluctuating, every business needs to find their relevant performance metrics for long-term improvement. With access to the right metrics, you can improve your business with long-term sustainability. Why you need to Choose Right Performance Metrics…

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