How to Use CRM as a Powerful Predictive analytics tool?

How to Use CRM as a Powerful Predictive analytics tool?

Depending on how you handle it, a change could be either an opportunity or a misfortune. This means that one always needs to keep ahead of the changing trends and preferences. CRM-based Predictive analytics tool provides you with right insights and optimal point-of-view that allow you take the right decisions. CRM predictions and reports let you keep a pulse on organizing data. This enables you to make the right decisions that propel your business in the…

How CRM Lead Scoring takes you closer to the final 6% of Prospects?

How CRM Lead Scoring takes you closer to the final 6% of Prospects?

Yes, it’s true. Most businesses learn the hard way that almost 94% of their total leads go to waste. Ideally, businesses should be able to isolate and process the final 6% of the ideal prospects to have a 100% sales success. A Lead scoring system gets you closer to your ideal customer-base, encouraging right conversations and interactions. CRM lead Scoring allows you to predict and analyze the probability of your business acquiring a particular customer. This involves…

5 Kapture CRM workflow features for improved productivity

5 Kapture CRM workflow features for improved productivity

Most high-performing employees are taken aback by the idea of establishing a central workflow management system. For most employees, CRM-based workflows mean that one’s work remains open to constant scrutiny and evaluation by your bosses and colleagues. It’s also associated with constant process handovers and lack of continuity. With Kapture CRM Workflow management, we are addressing these core misconceptions to address daily processes. By creating a more efficient process flow, you can streamline and integrate each process…

Why you should Use a Comprehensive Logistics Software?

Why you should Use a Comprehensive Logistics Software?

For an FMCG organization, ability to manage optimal retail inventory levels and maximizing distribution capability has become the yardstick of success in the current market. Here, automation software’s such as FMCG logistics software lets you find new grounds of efficiency. The Logistics software allows you to connect and streamline multiple aspects of your inventory flow. This enables you to maintain optimal inventory flow across channels. You can also develop a potentially tensile inventory network, acquiring orders…

CRM tools for business – Measure and monitor the right performance metrics

CRM tools for business – Measure and monitor the right performance metrics

Today, the only way to improve your business is to measure the right business metrics. Here, comprehensive business tools such as a CRM help you evaluate and iterate on right performance factors. With digital economy and offline market being constantly fluctuating, every business needs to find their relevant performance metrics for long-term improvement. With access to the right metrics, you can improve your business with long-term sustainability. Why you need to Choose Right Performance Metrics…

CRM Pipeline Management: Start defining and dictating your prospects journey towards conversion?

CRM Pipeline Management: Start defining and dictating your prospects journey towards conversion?

Whether it’s Nike or Apple, all successful businesses have created long-standing customer relationships. But, if you are still developing and engaging with your customer-base, a CRM-based pipeline management can guide you in the the right way. Rather than just being a lead to conversion pipeline, CRM pipeline manages every stage of your prospect’s journey – from initial lead enquiry to final customer retention and referrals. Through dictating every part of customer journey, you can nourish…

Six Mistakes IT managers make while purchasing a CRM Software

Six Mistakes IT managers make while purchasing a CRM Software

Characteristically, IT managers easily get confused while trying to choose a CRM software. As an organization-wide and long-term utility investment, one cannot afford to make a potential mistake while choosing a CRM software. According to a research, almost 27% of employers’ are overwhelmed due to work load. Here, it forms the ideal grounds for often making strategic mistakes. As these mistakes are natural, most IT managers are vulnerable to wrong decision making. Even with due…

How project management platform delivers freedom and versatility

How project management platform delivers freedom and versatility

Under the loosing significance of freelance work portals, all organizations are looking to create customized project management platforms. Last week, the leading freelancing portal Up work increased their rate cuts by 20%. In the coming days, multiple competitor/parallel websites are likely to follow a path of increased rate cuts. When considering the already questionably low rates in these portals, further rate cuts will challenge them as sustainable employment resource. This will further make it harder…

How to decrease your bounce rate of leads by 50%?

How to decrease your bounce rate of leads by 50%?

Leads are often short messages. Usually, they are just a single instance of contact, where a prospect reaches you for a quote or inquires about your service. In most situations, the lead doesn’t call back or leave behind any actionable contact information. This doesn’t allow long-form conversations that can bring about sales conversions. Here, you can assume that your perspective lead has bounced. For some businesses, almost upto 70% of incoming leads get bounced only…

Five Myths concerning Business CRM Debunked

Five Myths concerning Business CRM Debunked

Under stringent competition, businesses need to adapt the latest and most impactful technology. In certain situations, businesses can also become overzealous about being the earliest adaptors of technology.  This has created a demand for technological innovations, which can easily get misplaced with wrong providers. And resultantly, businesses are becoming increasingly apprehensive about investing in new technology. With facts in place, this rings true with buying CRM software too. Here are five myths concerning business CRM software,…

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