How CRM Lead Scoring takes you closer to the final 6% of Prospects?

How CRM Lead Scoring takes you closer to the final 6% of Prospects?

Yes, it’s true. Most businesses learn the hard way that almost 94% of their total leads go to waste. Ideally, businesses should be able to isolate and process the final 6% of the ideal prospects to have a 100% sales success. A Lead scoring system gets you closer to your ideal customer-base, encouraging right conversations and interactions. CRM lead Scoring allows you to predict and analyze the probability of your business acquiring a particular customer. This involves…

Five Substantial Kapture CRM Workflow Features for Improved productivity?

Five Substantial Kapture CRM Workflow Features for Improved productivity?

Most high-performing employees are taken aback by the idea of establishing a central workflow management system. For most employees, CRM-based workflows mean that one’s work remains open to constant scrutiny and evaluation by your bosses and colleagues. It’s also associated with constant process handovers and lack of continuity. With Kapture CRM Workflow management, we are addressing these core misconceptions to address daily processes. By creating a more efficient process flow, you can streamline and integrate each process…

How Social CRM can potentially realize Social Selling?

How Social CRM can potentially realize Social Selling?

Every business is consciously aware of the vast selling power of social media. But most businesses still fail to acquire customers through social media. A social CRM enables you to leverage the power of social media for selling your product or services. A socially integrated selling strategy combines and utilizes multiple aspects of social media platforms to reach and engage with your audience. Why Social Selling is an amicably great Idea With smart execution, social selling could…

A Helpful Guide for Supply Chain Managers using FMCG CRM Application

A Helpful Guide for Supply Chain Managers using FMCG CRM Application

In three words, being a supply chain manager sounds simplistic. But it’s a genuine misnomer considering the varied application and circumstances involving multiple distribution reports, overseeing inventory levels, storage levels, retail management, etc. Here, an FMCG CRM gives you a unified tool for managing multiple activities, deliberately and actively combining various facets of supply management. With an FMCG CRM, you could streamline decision making through a single platform. This enables you to take faster decisions,…

Why you should Use a Comprehensive Logistics Software?

Why you should Use a Comprehensive Logistics Software?

For an FMCG organization, ability to manage optimal retail inventory levels and maximizing distribution capability has become the yardstick of success in the current market. Here, automation software’s such as FMCG logistics software lets you find new grounds of efficiency. The Logistics software allows you to connect and streamline multiple aspects of your inventory flow. This enables you to maintain optimal inventory flow across channels. You can also develop a potentially tensile inventory network, acquiring orders…

How CRM business tool Measures and Monitors the Right performance Metrics?

How CRM business tool Measures and Monitors the Right performance Metrics?

Today, the only way to improve your business is to measure the right business metrics. Here, comprehensive business tools such as a CRM help you evaluate and iterate on right performance factors. With digital economy and offline market being constantly fluctuating, every business needs to find their relevant performance metrics for long-term improvement. With access to the right metrics, you can improve your business with long-term sustainability. Why you need to Choose Right Performance Metrics…

CRM Pipeline Management: How Dictating Prospect Journey leads to improved Customer Retention?

CRM Pipeline Management: How Dictating Prospect Journey leads to improved Customer Retention?

Whether it’s Nike or Apple, all successful businesses have created long-standing customer relationships. But, if you are still developing and engaging with your customer-base, a CRM-based pipeline management can guide you in the the right way. Rather than just being a lead to conversion pipeline, CRM pipeline manages every stage of your prospect’s journey – from initial lead enquiry to final customer retention and referrals. Through dictating every part of customer journey, you can nourish…

Six Mistakes IT managers make while purchasing a CRM Software

Six Mistakes IT managers make while purchasing a CRM Software

Characteristically, IT managers easily get confused while trying to choose a CRM software. As an organization-wide and long-term utility investment, one cannot afford to make a potential mistake while choosing a CRM software. According to a research, almost 27% of employers’ are overwhelmed due to work load. Here, it forms the ideal grounds for often making strategic mistakes. As these mistakes are natural, most IT managers are vulnerable to wrong decision making. Even with due…

How a Call Center Software API determines Service Quality and Productivity?

How a Call Center Software API determines Service Quality and Productivity?

Today, a business-client relationship is far removed from a one-time transaction. Present day customers demand pre and after-sales customer service, which are almost considered a given. With the aim of realizing long-term customer engagement, all businesses are trying to reach that point the easiest way possible. The Call Center Software API integration covers multiple customer service touch points under a single umbrella. Here, we help you understand about utilizing call center API to improve service quality…

How a custom Project Management Platform delivers Freedom and versatility?

How a custom Project Management Platform delivers Freedom and versatility?

Under the loosing significance of freelance work portals, all organizations are looking to create customized project management platforms. Last week, the leading freelancing portal Up work increased their rate cuts by 20%. In the coming days, multiple competitor/parallel websites are likely to follow a path of increased rate cuts. When considering the already questionably low rates in these portals, further rate cuts will challenge them as sustainable employment resource. This will further make it harder…

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