Role Of CRM in Healthcare Services

Role Of CRM in Healthcare Services

In the present setting of hyper-competitive environment, the survival of any business hinges on its ability to handle the competition while keeping track of the latest technological trends relevant to its operations and utilizing them effectively with the aim of becoming a profitable venture. As such, the healthcare industry is not insulated from the changing trends. Healthcare firms work on the principle of providing better customer services. This depends on how they manage the relationship…

“BANKING” ON CRM

“BANKING” ON CRM

As in any service-based industry such as marketing, logistics etc., CRM software is an essential management tool for the banking sector. An effective CRM requires a strong coordination between the IT and marketing departments and enhances the performance of the banking industry across different parameters such as customer acquisition, lead conversion and customer retention. Today, CRM is much more than a mere technological implementation. It is a business strategy that helps identify and target a…

Insight into the Logistics Industry: CRM software for Transporters

Insight into the Logistics Industry: CRM software for Transporters

Managing customer relationships is synonymous with running a successful business, and hence the increasing demand for IT management systems. Customer Relationship Management (CRM) is a software, which not only proves to be vital for functioning of the organization, but it helps in learning about the nature and behavior of the customers which is necessary in assisting or trading with customers. What is the significance of CRM? Expanding a business needs skills, relationships and knowledge. When…

How to Create a Kickass Landing Page that Converts: The Anatomy

How to Create a Kickass Landing Page that Converts: The Anatomy

A relevant landing page that speaks to your prospects can help in converting your viewers into loyal consumers. Making the best use of your landing page is essential especially to boost your business’s growth and build your brand. However, with many businesses online, the users are becoming pickier. If you want to flourish selling online, you have to convince the visitors at the landing page to take the “Purchase” action. In order to do that…

5 Sales Lessons to Learn from Game of Thrones: The Sales Tale

5 Sales Lessons to Learn from Game of Thrones: The Sales Tale

From small sized businesses to enterprises, sales have always been the backbone of businesses. Whether it’s B2B or B2C, sales and marketing lessons have always come handy to serve the large area of the potential prospects. In order to cater every industry, sales panel has to come up with efficacious strategies that perfectly illustrate the motive and root strong relationships with potential customers. To make this phenomenon applicable, here are 5 excellent tips that we…

The PowerPuff Girls of CRM Integration: Technology, People and Process

The PowerPuff Girls of CRM Integration: Technology, People and Process

Let us take a walk down the memory lane; backin the nineties remember the cartoon that redefined girl power in all its glory, “The Powerpuff Girls.”What began with creating a perfect girl with a mixture of sugar, spice and everything nice; evolved into three super girls, courtesy; the mysterious “Chemical X.”While, Blossom, Bubbles and Buttercup combine their powers to fight crime and the forces of evil; your CRM needs Technology, People and Process to stay…

Your financial ERP is GST ready, is your CRM?

Your financial ERP is GST ready, is your CRM?

The financial backend of your business is getting remodeled by GST implementation and the revamp has begun. From Small businesses to MNCs, all the indirect taxation structures are changing and so is the technical backend supporting this structure. With all ERPs releasing their GST-ready version, it is time to question what should you look for in the new ERP and another important question: ‘Is your CRM too ready for GST?’ What changes are required on…

6 lessons we learnt from Minions

6 lessons we learnt from Minions

How many times have we wished we had an army of cute little minions! They are the cutest creatures and they believe that everything their boss does is the coolest. Whether it is to steal the moon, get the little girl a unicorn toy or making jellies and jams, they are always with their boss. We may not be able to create minions for you; but we have created something that is almost as good…

7 ways Kapture CRM is just like Monica Geller

7 ways Kapture CRM is just like Monica Geller

Monica Geller should be every sales and marketing person’s spirit animal. With her competitiveness, organization skills and punctuality, she would do amazing as a sales manager. Our CRM too in many ways is just like Monica Geller except that it has only perks. Loves to straighten the mess: The key component of any business is time management and people management. Without KaptureCRM, both of them go for a toss.  From scheduling meeting to generating reports,…

Five Critical Ingredients that makes a great Customer service Employee

Five Critical Ingredients that makes a great Customer service Employee

There is a popular theory that each individual is born with a definite set of attributes that would make him or her successful in a particular career. In most careers, these attributes are really obvious. For being a designer, you should have high visual intelligence. If you are a programmer, you should have high-level dexterity in that particular programming language. An archaeologist should carry a great love for ancient history, while the race car driver…

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