Let Kapture CRM and your Local Shopkeeper help you Build Lasting Customer Relationships

Let Kapture CRM and your Local Shopkeeper help you Build Lasting Customer Relationships

With the steady rise of consumerism, an increasing number of organizations are modifying their approach, making their business more customer-friendly. It’s now common knowledge that product or service quality alone cannot be the sole engine driving your business forward. Companies are now diving deeper into the realm of customer service to gain an extra edge over their competitors. However, organizations that adopt a more global approach to handling business can end up alienating current customers,…

Millennials and Customer Service – How to win over the latest generation of customers with the help of your CRM

Millennials and Customer Service – How to win over the latest generation of customers with the help of your CRM

“The Revolution will be tweeted, liked and shared” Online reviews, peer feedback and word of mouth publicity are major factors in driving businesses in today’s world. A few scathing reviews on Yelp, Foursquare or even Facebook can garner negative publicity. A handful of unsatisfied customers can tweet your business to its undoing. Fast action and quick responses to customer complaints and feedback are essential to push your brand forward in this age of instant gratification….

Capture Niche Markets with Integrated Kapture CRM – The Match made in Marketing Heaven

Capture Niche Markets with Integrated Kapture CRM – The Match made in Marketing Heaven

It’s the perfect boy-meets-girl story. There’s a romantic meet-cute, sparks fly and the rest is history. Except in this scenario, it’s niche marketing strategy meets a specialized integrated CRM. And like in all romcoms, compatibility plays a huge role in welcoming in that happy ending. Good compatibility between marketing strategy and customer relationship management helps in optimizing attempts to win over specific market segments with CRM integration. There is always a period of adjustment that…

Let The Top Internet Companies Show You How To Apply Big Data Analytics To Propel Your Business

Let The Top Internet Companies Show You How To Apply Big Data Analytics To Propel Your Business

 “Information is not knowledge” – Albert Einstein We often refer to our time in the chronology of human development as the information age. The onslaught of information overload through social media updates and inbox full of emails bear witness to that. But does information naturally imply knowledge? Is raw data all that is valuable and necessary? Albert Einstein didn’t think so. And neither do we. “We’re not in an information age anymore. We’re in the information management age.” – Chris Hardwick…

5 CRM Strategies to Help Your Business become a Content Marketing Leader

5 CRM Strategies to Help Your Business become a Content Marketing Leader

“Beyonce wasn’t made in a day” When it comes to marketing, we can learn a lot from Beyonce. This pop culture diva is an excellant example of how a superior product when supported by the right marketing strategy can promote the brand name to unparalleled dimensions and create an industry leader. Along with her global human appeal, her brand has grown majorly through carefully devised marketing strategies through her music, her public appearances, her interviews,…

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