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5 vital roles played by CRM Software in B2B Industry

5 vital roles played by CRM Software in B2B Industry

What separates the top-performing Business-to-Business (B2B) sales and marketing companies from their competitors? What are the winning practices that enable them to make predictable sales performance? Understanding and coming-up with a precise answer to these questions could actually decide your business fortune. Especially, as the B2B space is used to have winners that establish an overwhelming lead over the 2nd player. As the initial step, we need to determine why the B2B industry is so…

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CRM Software for email Marketing: How to achieve higher ROI

CRM Software for email Marketing: How to achieve higher ROI

Do you want to streamline your customer E-mails and return activities? Are you trying to string together too many activities which erode your ROI? A great way to overcome this trouble is to have an Email marketing approach based on customer segmentation. In this, you are essentially dividing your audience and serving the right emails with customer-oriented messages. A right segmented email list lets you be more direct and focused with your email marketing activity….

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Is sales pipeline management really important for sales growth?

Is sales pipeline management really important for sales growth?

All organizations are bound to aspire for a faster and smarter growth to their sales processes. In the modern business ecosystem, having to push the customer into buying your product will most likely be counter-productive. Instead, your sales process should be geared towards nudging the customer into looking at the proposed purchase as adding great value to their buying process. The sales process progresses in a step-by-step manner that definitely takes time to result in…

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Four smart Customer Segmentation Strategies to Determine Your Target Audience

Four smart Customer Segmentation Strategies to Determine Your Target Audience

You have come up with a great business idea – you are almost ready to roll-out. But before you go any further, you need to determine your target audience. You should also decide who will be the center piece of your different marketing moves and activities? Simply put, if you are selling pencil boxes, your target market should be school students. If your marketing message and retail outlets don’t follow this logic, it would be…

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4 major service criterions to meet your customer’s expectations

4 major service criterions to meet your customer’s expectations

The term satisfaction is closely related to expectation. Relatively speaking, you only need to exceed your present expectations to achieve customer satisfaction. For better or worse, the recent years have seen customer expectation steeply climbing high. Yet, it’s more important than ever for businesses to impress and satisfy their customers. 89% of marketers think customer experience will become the main differentiator in 2017. Sometimes it’s really difficult to understand what customers want and how to…

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Employee Management Software: 5 ways to enhance employee collaboration

Employee Management Software: 5 ways to enhance employee collaboration

The wheels of change are constantly moving and it’s a mandatory quality to be always on top of this churning wheel! A completely focused sales team is best placed to tackle this entire challenge. Great work environment is a necessity for all organizations. It can directly affect your business prospect in both positive and negative manner. A healthy office culture doesn’t become a reality overnight, but even the best team leaders won’t get much done…

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Banking CRM Solutions: Turn your banking system customer-centric

Banking CRM Solutions: Turn your banking system customer-centric

It’s been three months and the execution process of demonetization is slowly settling down. From November 2016, cashless India has experienced notable amount of transaction through plastic money. Money transfers using mobile banking and immediate payment system (IMPS)–wherein money is transferred instantly using text messaging or online banking–showed the highest spike in over 12 months, ending October 2016. An India Spend analysis of Reserve Bank of India (RBI) data clarifies the situation. Mobile banking transactions grew…

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5 Golden Rules for Increasing Sales

5 Golden Rules for Increasing Sales

Sales tech has developed considerably over the past decade. Cutting-edge tools, increasing market demands and innovative marketing polices bring forth tremendous competition. At present it is moving faster than ever. Just in a blink, new competitors appear, products similar to your business are released, and before you even know it, it’s a race to the bottom. But with thousands of competitors out there, how can entrepreneurs know which are right for them and their businesses?…

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Business Management Platform: how to gear your business towards faster growth

Business Management Platform: how to gear your business towards faster growth

Do you want to improve your team performance and build stronger business strategies? Are you utilizing your business management platform at its best? Most of the business owners believe Business Management is all about achieving their sales quota and afterwards providing excellent customer service. This is one way correct. But modern day business management needs to go beyond that. Being the most useful business management tool, CRM software plays a dynamic role in today’s competitive…

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Boost sales in your online grocery store with a CRM Software for sales

Boost sales in your online grocery store with a CRM Software for sales

Whether, you like it or not, there are clear discernable reasons why shoppers prefer big online stores like Amazon. Consistent discounts, reliable product quality etc. No matter what you are purchasing, sure savings and peace of mind won’t hurt. At the same time, this makes it harder for the smaller retailers to compete with the big online grocery retailers. Usually, cheaper prices mean compromised products quality and eroding profit margins to the businesses. Simultaneously, the…

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