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How CRM could form an important part of your Business Chain

How CRM could form an important part of your Business Chain

Customer Relationship Management is the strongest and the most efficient approach in creating and maintaining relationships with the customers. CRM is a ‘Sales effective software’ that promotes business and ideates strong personal bonding within people. Development of such bonding drives the business to higher levels. Key role in building and updating database A CRM system helps in building ‘customer data’ with an overview of the customers – both present and future customers. This saves a…

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How does Mobile CRM give you a more focused Sales Approach?

How does Mobile CRM give you a more focused Sales Approach?

In a traditional sense, Customer Relationship Management is essentially concerned with the company-side activities that react and devise solutions to the customer data that is obtained from the company’s channels. Although they are important, these ideas and solutions from traditional CRM are entirely based on static data, and as such cannot account for wide and drastic changes in it. In the big data era, it has become imperative for companies to come up with new…

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CRM Marketing segmentation: start rescuing leads buried deep in sales funnel

CRM Marketing segmentation: start rescuing leads buried deep in sales funnel

Have you ever had the record of a potential lead disappear or become lost under piles of information? With no convenient way to look up a customer record and verify that the lead has been closed, many sales representatives may not get a proper chance to follow up and may eventually cause a loss of business for the company. This mainly occurs when a company follows old-school traditions and practices, and has failed to centralize…

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Customer engagement ideas define your client relationships in long-term

Customer engagement ideas define your client relationships in long-term

In today’s world, where consumers are being offered the exact same product or a service by a plethora of companies, it becomes imperative to not only proactively improve your product, but also give your customers a reason to stay loyal towards you. With dwindling customer attention spans, companies now need to focus their resources on engaging their clients in a meaningful way. Instead of aiming to bring in more clients, you should strategize to create…

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Steps to make a smarter and sharper CRM-oriented sales team

Steps to make a smarter and sharper CRM-oriented sales team

It is no secret that an organization’s greatest strength is a successful sales team. A strong sales team can create the right business image. In the modern dog-eat-dog world, organizational growth presents visible and invisible challenges to the sales team that cannot be overcome by grit and sweat anymore. A successful sales team is a combination of enthusiastic team mates, solid leadership driving them in a focused way, and the right tool that can become…

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3 Key Strategic Advantages of Approaching Mobile Customers

3 Key Strategic Advantages of Approaching Mobile Customers

The biggest and lasting innovation in the recent decades has been, arguably, the smartphone. People are interconnected even when they’re over thousands of miles apart; all shapes and sizes of information can be easily retrieved with a few, quick taps; arranging for a meet-up with your friends has now become as convenient and instant as possible. Looking at this from the business point of view, it is vital to note that the average customer is…

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CRM software for social platforms – Avoid noise and reach your customers

CRM software for social platforms – Avoid noise and reach your customers

Gone are those days when marketing strategies were just focused on offline mode and social media was just for socialising. Now a day the scenario has changed completely. Traditional forms of marketing are slowly transforming to more interactive and social approach. Almost all the corporate companies have their own social media handle through which they market their product or services or that mater. Social media plays a very important role for companies, because people interact…

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How CRM gamification is key to proficient lead management

How CRM gamification is key to proficient lead management

 In the field of business, everything seems to be going on a plane road very silently and gently. Employees work day and night, sometimes get tensed, stressed and find work difficult. This may lead to decrease in business efficiency. So, to avoid this kind of problems, certain games can be be played. These games should not bring any sort of problems for business in future days. We need a tool to make this game more…

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Custom CRM Software is better suited to drive your business; Here’s why?

Custom CRM Software is better suited to drive your business; Here’s why?

While running a business, we come across different scenarios where the processes have to be customized to move further on. How and why business should be customized ? This is the only question that strikes every entrepreneur. Customization is to make necessary changes that garners desired results. We do lots of customization in daily life, right from food diet to using smart phones/pcs, cycle to car customization takes place to meet high standards of life….

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5 significant ways how mobile CRM impacts sales team productivity

5 significant ways how mobile CRM impacts sales team productivity

Revolution in technology has enabled mobile phones to be one of the biggest innovations of the 21st century. With smart phones, everything is available at the fingertips. Everything has now reached or has been customised for mobile phones so that one can use it at one’s convenience. Even the CRM platform has evolved with time. The latest CRM software can now be used on smart phones. This is one of the major benefits of a…

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