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How Mobile CRM Can Benefit Your Startup Business

How Mobile CRM Can Benefit Your Startup Business

India’s startup ecosystem continues to increase at a rapid pace. Now we have nearly 19,000 technology-enabled startup companies, according to Economic-survey 2015-2016. However, despite the innovative ideas and ground breaking projects, many businesses struggle to survive the competition, and many are eventually forced to shut down. Accepting the challenges, many companies are now using Customer Relationship Management software and getting wonderful benefits out of it. As per the latest survey by Trackvia, successful implementation of…

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Fix Your Sales Pipeline Leakage: 3 Simple Steps of Sales Pipeline Management

Fix Your Sales Pipeline Leakage: 3 Simple Steps of Sales Pipeline Management

Your sales team is getting enough leads every day and giving enormous effort to convert them. But unfortunately most of the leads are slipping out of your hands, restricting you from getting right ROI. Investing in marketing channels such as SEO, inbound, PPC, trade shows is effective enough for increasing the lead generation rate. However, some extra tricks are needed for a successful sales pipeline management. A leaky pipeline is an adversity for a company….

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3 Secret Keys to Unlock the Customer Engagement in Banking Sector

3 Secret Keys to Unlock the Customer Engagement in Banking Sector

The entire banking sector runs on relationships. For centuries, the relationships between the banks and their customers have been a backbone of the state’s economy. But with the increasing customer demand for better digital experience in this era, the banking sector is rapidly changing their customer engagement policies. Before, there was only one way to build firm customer relationships, and that was face-to-face interaction. People used to visit the bank to collect information about opening…

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Bring out Maximum Customer Engagement and Avoid Churns through Push Notifications

Bring out Maximum Customer Engagement and Avoid Churns through Push Notifications

Suppose you are working in your office and it’s nearly lunch time. Suddenly, you receive a push notification from a new online store that offers you a wonderful discount on Chinese restaurants. How would you feel? Simply great! Certainly, you wouldn’t have much time to search all the apps to find out smart deals and tempting discounts. A push notification is precisely what you need to save your time. If you think from the perspective…

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Importance of CRM for Project Execution in Indian Real Estate Industry

Importance of CRM for Project Execution in Indian Real Estate Industry

  The Real Estate industry in India is ready to embrace the business automation system. Along with all business industries, Real Estate is also facing a tremendous turmoil and agents are continuously adopting new technologies to keep up with the increasing market demands. Indian real estate developers need to tweak their customer service strategies due to the following reasons: New rules and regulations in real estate industry Rising customers’ expectation Increasing competition With instant access…

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Three common mistakes in sales that may be costing you dear customers

Three common mistakes in sales that may be costing you dear customers

From generating new leads to closing deals, the entire sales process can become long and exhausting. In this, one wrong move could flick your entire ‘house of cards’ tumbling towards ground. Every salesperson, regardless of the industry, product, or skill level, makes mistakes. And from their mistakes they learn new thing about nourishing and turning their leads into opportunities. But there are some common mistakes that even seasoned campaigner could be committing amidst their sales career….

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Five Psychological tactics to make a great customer first impression

Five Psychological tactics to make a great customer first impression

You’ve got wonderful news. A prospect is impressed with your website and gave positive responses over the phone, and now he/she wishes to meet you in person. You’re one step closer to win a great business deal. A good sales guy needs to develop certain common traits – present an auspicious feel, present straightforward ethics, develop pleasing communication, ability to network to the hilt etc…. But In-order to deploy these skills, you need to first…

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Simplify and accelerate your marketing activities with Marketing CRM

Simplify and accelerate your marketing activities with Marketing CRM

We all love simpletons. We tend to believe that our simplest ideas are the most powerful. We also attach an element of truism to the simplicity. But in the last couple of years, the marketing have been genuinely taken-on to the opposite direction. It has transformed itself into a highly complex activity that needs sophistication and market intelligence. You also need to balance your budgeting and marketing requirements. You need to progressively put more and…

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Four Articulate Arguments why small businesses should model customer behaviour

Four Articulate Arguments why small businesses should model customer behaviour

Gone are the days, when a small business exclusively meant ‘being physically small or having a comparatively small revenue turn over’. In the modern terminology, the small businesses are meant to be much more focussed and creative in managing their business opportunities. Also, you should make the best out of the available customer opportunities. The small business need to model their customer behaviour to take effective business decisions. One should be able to understand the…

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Why your core sales process should include Daily Sales Reporting (DSR)?

Why your core sales process should include Daily Sales Reporting (DSR)?

If you are a sales manager or part of a sales decision making team, asking poignant questions are a part of your responsibility. This includes questions that you ask yourself. Let’s ask the first question. Q1. Do you know how many sales deals you closed last week? Of course, yes. Now let’s follow it up with a few hard pointed questions. Do you try to come-up with a data-oriented sales forecast? Are you able to…

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