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How Startups can benefit from adopting a CRM-based approach?

How Startups can benefit from adopting a CRM-based approach?

When you don’t have the burgeoning marketing budget of a large corporate, you cannot afford many mistakes in your daily process. When trying to handle a nimble and fragile budget, each of your decision becomes risky. Consequently, this can lead to a situation of staying-out-of-the-water, where one cannot take any decisions due to the fear of taking the bad ones. Here, you require a consistently clear and straightforward decision-making process, accumulating towards more successful decisions….

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4 Spots where your CRM Software might be Carrying Hidden Expenses

4 Spots where your CRM Software might be Carrying Hidden Expenses

Today’s software product economy isn’t very transparent. If you are expecting purely upfront prices, your purchase choices could be easily and seriously misleading. With a product shelf-space barely lasting six months, product developers should look at new ways of increasing their subscription number. When there isn’t enough time to develop product identity, taking convoluted ways to return product prices is a strategic path. With initial CRM adoption and establishment while including multiple departments, being a…

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How a CRM-based Data Management Facilitates Lean Process Management?

How a CRM-based Data Management Facilitates Lean Process Management?

In this age of businesses moving at blazing speeds, no one can afford a moment to slip on a regular basis. A consistent loss of time between processes can collectively accumulate into a big gap. According to research in this regard, up to 40% of employee time expenditure cannot be attributed to any productive efforts. Upon examination, this time is usually spent at tying up the loose ends, each accumulating in a collective loss of…

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Top CRM Trends in 2016

Top CRM Trends in 2016

In a technology-driven marketplace, you need to keep a pulse on Industry trends and tastes. In a fast evolving industry such as CRM, it could easily get hard to keep track of the continued change and evolution. In this article, we are collecting and presenting the top trends currently swaying the CRM industry. Needs to be Customized for Businesses Your CRM software should be customized to your exact business requirements. With customizations that are based…

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7 Service Mistakes that lead to Disgruntled Customers

7 Service Mistakes that lead to Disgruntled Customers

Arguably, today customers can make or break any business. And this makes your existing customer base into a critical link for expanding and solidifying your business. Having a base of satisfied customers would open the door to larger online and offline publicity. Meanwhile, disgruntled customers could turn into the most dedicated team of doomsayers for your business. Increasing Waiting Times If you rewind five years, increasing wait time was used as a strategy to decrease…

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5 Strong Tips to Turn Social Conversations into Sales Opportunities?

5 Strong Tips to Turn Social Conversations into Sales Opportunities?

Any business or individual can collect large following through publishing funny and witty posts. But do they actually convert into actual sales? Today most businesses would give the answer in negative. In the end, businesses take social media as a non-return investment and desert it as a means of marketing. But a business with smart social strategy has created and continues to leverage substantial opportunities through social media. These are five most important tips for…

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7 Critical Questions to ask while choosing a CRM software

7 Critical Questions to ask while choosing a CRM software

Finally, you have decided that it’s time to adopt a CRM system for your enterprise. But the situation gets a little complex there… Today, the CRM industry gives you a multitude of options. Even for an experienced IT manager, choosing a single CRM software is hard. When one lacks a clear decision-making process, having these seven questions could guide you towards the better decision. Does it meet your organizational needs? One needs to understand that…

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6 Signs that you should eliminate the Unsure Prospect from Lead channel?

6 Signs that you should eliminate the Unsure Prospect from Lead channel?

In the age of lead nurturing and prospect management, you can always end up spending too much time on a lost cause. When a business spends too much time on a prospect that seems to have dwindling chances of conversion, there goes the valuable business time. While Lead Management System is important, taking an old school approach and eliminating bottom 5% of leads is significant for your long-term efficiency. Here are sure signs that could help…

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3 Proofs that will make you integrate Social CRM Platform

3 Proofs that will make you integrate Social CRM Platform

Most businessmen are skeptical in nature. With the dangling of multiple bogus products and shady deals, any new technology or modifications are viewed with a high degree of skepticism. Be it persuasion or convincing, most businesses wait for long before adopting a new technology. Often a business needs undeniable proofs that allow businesses to make the right decision. Rather than data, businessmen often tend to play favor to arguments depending on data, which makes them…

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How Positive Customer Experience starts with a Motivated Sales Team?

How Positive Customer Experience starts with a Motivated Sales Team?

In a traditional business setting, customer experience and sales team are disconnected terms. One point towards the absence of the other and vice versa.  As sales professionals have always been blamed for using their verbal dexterity to pull-in uninterested customers. This ultimately turns into a group of discontent customers, who then leave scrounging reviews about their experience. This creates a cycle of negativity, which has been then attributed to over-motivated customers. While simultaneously, as sales…

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