Role Of CRM in Healthcare Services

Role Of CRM in Healthcare Services

In the present setting of hyper-competitive environment, the survival of any business hinges on its ability to handle the competition while keeping track of the latest technological trends relevant to its operations and utilizing them effectively with the aim of becoming a profitable venture. As such, the healthcare industry is not insulated from the changing trends. Healthcare firms work on the principle of providing better customer services. This depends on how they manage the relationship…

Change your Real Estate Game with Kapture CRM

Change your Real Estate Game with Kapture CRM

Whether you own a real estate empire or work as a real estate agent, you need to be on the top of your game to create tailor-made experiences, every time. That’s a lot to take in. This is when CRM comes into existence. Let’s see what Kapture CRM can do for your real estate empire Kapture CRM specializes in rooting and shaping your customer experience along with organizing clients’ contact information. CRM efficiently manages your…

Knowledge Management Propels an Intelligent CRM

Knowledge Management Propels an Intelligent CRM

Once upon a time, customer relationship management (CRM) and Knowledge Management (KM) were considered entirely different disciplines, with different roles to perform and different objectives to meet. With the passage of time, it became evident that both have the same goal and that there is a need to synergize both of them in order to deliver continuous improvement to business clients. Today’s competitive environment has reoriented organizations’ focus on their customers’ satisfaction. CRM and KM…

Social CRM Frontier For Customer Service

Social CRM Frontier For Customer Service

For marketers all over the world, the customers’ social media activity has always been a source of intrigue, owing to the fact that until recently, it was not easily trackable or measurable. Fortunately, the social media tools and strategies available today have eliminated such problems and made it easier to plan and improve a firm’s social media campaigns for better customer service and engagement. Therefore, it would be interesting to get a brief overview of…

Customer Profiling – What do we know. What have we learnt.

Customer Profiling – What do we know. What have we learnt.

A good business is one that is aligned to all kinds of customers. World is a place filled with people of different mindsets, different needs and different buying patterns. Whether it is service or goods, selling something is not based on how good and reasonable your product/service is. It depends on how well you incline yourself to make the customer pleased with the buying experience. Understanding your customer, their buying patterns and their issues makes…

Why is CRM Vital to Maximize Customer Engagement?

Why is CRM Vital to Maximize Customer Engagement?

When talking about the customer service industry, customer engagement is not only a need; it is a way of life. Your business thrives on your customers’ relationship with your brand. Customer engagement is the emotional connection between your customer and your business. Highly engaged customer buy more, promote more, and demonstrate more loyalty. Hence, providing a fine quality customer experience is an important component in your customer engagement strategy. This is ensured by making use…

How CRM is Reshaping Retail [INFOGRAPHIC]

How CRM is Reshaping Retail [INFOGRAPHIC]

When it comes to retail, CRM is booming the retail industry as it the best and most efficient way to deal with your consumers. From viewing your consumer’s entire buyer journey to storing the contacts and building loyal customers, through CRM, you can manage pretty much everything. But, how does it actually work? What are the benefits of merging Retail with CRM? Go through our complete infographic to get the answers to these questions.  

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