Five stages of Sales funnel and why you should have it

Five stages of Sales funnel and why you should have it

Let me go ahead and make a guess! You probably clicked this article link because you are eager to learn more about the different sales funnel stages and thereby incrementally increase your revenues. And, you’re right! If you can understand and leverage the different stages of sales funnel, you can improve your sales revenue and transactions. By learning intently about the different stages within the sales funnel, you can learn to stop money leak between…

Four Smart tips to improve your direct sales outcomes

Four Smart tips to improve your direct sales outcomes

Do direct sales still matter or is it just a part of the old system that needs to be removed. In most organizations, direct selling remains the significant part that determines the ultimate turnovers. If you can master the direct sales process, it will instantly get you more customers and higher revenues. If you get really good at direct selling, it means lesser hardships at achieving the targets. It also helps you build and nourish…

How to measure the ROI of your customer service?

How to measure the ROI of your customer service?

If you are a part of an established business, determining and maximizing the ROI is the guiding light towards making the right business decisions. The logic goes that a particular activity that generates the highest ROI should have the highest priority. In this sense, the sales and marketing departments are considered as the most valuable parts for most businesses. Usually, the customer service doesn’t figure in the primary ROI-generating activities. First of all, can you…

Three Email marketing best practices to prevent ending-up in the spam and promotions Folder

Three Email marketing best practices to prevent ending-up in the spam and promotions Folder

Undisputedly, most marketers consider email marketing as the most potent and useful tool in their toolkit. An email subscriber list could provide you with a steady stream of traffic, customer recognition and high value leads. But recently the email service providers like Gmail and Microsoft have increasingly limited the marketer’s ability to reach the audience through email marketing. This is done through stringent filters that divert non-specific emails to spam and promotions folder. Needless to…

CRM for small business: Generating higher business revenues with greater efficiency

CRM for small business: Generating higher business revenues with greater efficiency

Are you thinking about increasing your business profits? Well, I have a simple solution! Imagine that your business currently serves around 25 people. Now imagine that you are able to increase the number of customers to around 40 people/ day. Simple mathematics tells you that you have an immediate rise of revenue by 70%. If you follow this logic, you could increase your business profits by simply doing more. But this would possibly see your…

3 compelling Reasons for your direct sales software should be a CRM platform

3 compelling Reasons for your direct sales software should be a CRM platform

If you believe in in-person direct selling, you might be considered a simpleton and old-natured. Moreover, direct selling is incredibly challenging and presents new problems and growing responsibilities. A direct sales software lets you manage your responsibilities and handle your sales. Imagine a normal day out for a meeting; you left your office outfitted with a wonderful presentation and brimming with confidence. Once you reached the client location, you informed your sales manager. After the…

What’s the impact of customer support at influencing buying decisions?

What’s the impact of customer support at influencing buying decisions?

Today’s brands don’t command much recognizability where impulse purchase dominates the buying roster.This means that purchase rates have flat-lined or dipped for businesses that fail to innovate or make themselves look appealing. The present day customers are well-versed in utilizing their umpteen options. Customers frequently shift from one app to another, seeking their own best offers and discounts.This stands true for influencing buying decisions across the segments. This includes FMCG, Real estate, Hospitality etc. Additionally,…

Why your company needs an omni-channel marketing strategy

Why your company needs an omni-channel marketing strategy

How many internet-enabled devices can you recollect right now within 20 seconds. I’m sure that at any time of the day, this number would vary from one to five devices. As technology evolves, the multi-device capability gets embedded in our day to day life. For instance, 6 years ago, you wouldn’t ever imagine taking shopping decisions from your smartphone. The era of customer service has also taken a U-turn in the given circumstances. Today, it…

Why your college/university needs an education CRM software

Why your college/university needs an education CRM software

The field of education has frequently come under the impression that it hasn’t changed in the last 400 years. In the same time period, even the flimsiest human activity has undergone unrecognizable changes. But as critical as it, the educational system has the same desk-table protocols that have been established centuries ago… Very well, the situation is now rapidly changing and evolving! Higher Education Institutions (HEIs) are now experiencing drastic changes. Students are now more…

Psychographic segmentation in B2B Industry. What’s, how’s and why’s?

Psychographic segmentation in B2B Industry. What’s, how’s and why’s?

Customer Segmentation in B2B Industry !!! Are you good at spotting the ideal customer for your business? Do you understand their actual needs or how your product/service would improve their businesses? Well, let me explain why you need psychographic segmentation. As you send an email or piece of collateral to a dozen of different prospects, the same sales pitch could appeal to each of your prospects in a different fashion. You can attract maximum customer…

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