Asset Management

 

Data accessibility made easy

Run, manage and optimize the Highest ROI marketing campaigns

Managing multiple online-offline marketing assets can quickly turn confusing and overwhelming. You need to enlist the multiple marketing investments and track the particular campaign performances. Kapture CRM enables you to reliably enlist and maintain all your marketing assets in a single dashboard. All these combines to run, manage and optimize your multiple marketing assets to generate the highest ROI.

Bring together and track all your marketing efforts and assets

Modern businesses struggle to keep-up and track the multiple marketing activities on a minute-to-minute basis. This also makes it difficult to track the effectiveness of each campaign decision and marketing effectiveness.

Kapture CRM enables you to bring together and manage the different marketing investments on a single dashboard. You can also effectively tag the different assets to collect the optimal returns from each channel. With this, you can collect accurate marketing data to further define and improve your marketing campaigns.

  1. Track different campaign investments
  2. Keep track of different campaign channels and investments
  3. Manage the different online campaign budgets
  4. Audit the retail level BTL and OOH campaigns
  5. Automated data collection to make insightful decisions

Kapture asset management Software enables you to consolidate and manage all your online-offline marketing assets on a single platform. You can also effectively track the ROI of each campaign and effectively evaluate their performances.

Iterate and improve on your market messaging

Deciding on the right product-marketing messaging is a challenging task. Kapture CRM enables you store and manage all your messages on a single platform. Now start tracking the effectiveness of each campaign and improve individual messages based on the right product-market message.

Kapdrive

Your central creative repository

Store and access all your marketing messages on a single cloud repository. This helps you deliver a uniformly great brand experiences to your customers throughout the multiple touch points. Simultaneously, this also enables you to optimize your marketing message and instantly share it with your concerned team.

Cloud storage

Access your collaterals anywhere, anytime

Kapdrive’s cloud storage, obtain real-time access to your marketing material to initiate any new marketing campaigns from anywhere, anytime…You can share and access any marketing materials that involves designs, brochures and presentations while on-the-go.

File sharing

Share your collaterals instantly

Deliver the relevant creative files and documents to your customers with a single click, even if they don’t have a Kapture account.

Team collaboration

Collaborate with your team efficiently

Sharing files across teams and individuals has never been as easy and seamless. Updates made through any one device will reflect in the system in real-time.

Campaign tracking

Track your campaign performances

Automate tracking all your relevant marketing campaign metrics based on accurate inbuilt tracking systems such as URL and Location tracking. This helps you effectively measure the effectiveness of each agency and marketing effort. Kapture CRM enables you to make ROI-based marketing decisions.

Location tracking

Track and Manage Offline Marketing Assets

Track, audit and evaluate all your offline marketing assets on a single platform - Kapture marketing CRM. The mobile CRM enables you to tag and upload the photos of BTL / OOH campaigns with time and location details to a common cloud system. By enabling location tagging for each campaign asset, you can optimize the right campaigns.

URL tracking

Manage Multiple Digital campaigns

Combine, run and track multiple digital campaigns such as on a single dashboard. You can tag a custom URL for each specific social media or search campaign. By accurate URL tagging, you can check the source of each lead or visit from a single dashboard. This enables you to optimize each campaign or derive important metrics to improve each campaign.

Data security

Never lose out on important data

An always-online cloud system allows you to access your files from any other device. This allows you to prevent cases of data loss and easy access to data.

Access privileges

Maintain your folders with restrictive access

Store and categorize your marketing collaterals and creative content with tags and folders, and view older versions and access privileges for each of them.