How Marketing Automation Platform generates Higher Traffic and ROI?

How Marketing Automation Platform generates Higher Traffic and ROI?

In their basic instinct, small businesses seek immediate ROI. Unlike a global brand, an SMB can’t afford a long gestation period before an investment will show its impact on the balance sheet. For this reason, you may be doubtful about the right time to invest in a marketing automation solution. As the name indicates, you may be required to automate your marketing process only if you have enough incoming traffic. But marketing automation isn’t just…

How Sales CRM can immediately increase your deal Closures by almost 65%?

How Sales CRM can immediately increase your deal Closures by almost 65%?

A Sales Guy is mainly judged based on two aspects – how many deals he is able to close & how much time does he take to close each deal. As a result, all sales professionals are constantly trying to close deals at the earliest, but without actually pushing it over the edge. Unfortunately, the prospect could deem this approach as too prissy and choose your competitor ahead of your business. In this dilemma, you…

Want more leads? You can start by asking the right questions

Want more leads? You can start by asking the right questions

Leads are complicated. Both sales representatives and managers have a love-hate relationship with them for reasons that are quite obvious anyone who has worked for a reasonable amount of time in sales. The most obvious way of measuring performance is by accessing the amount of leads that are coming into the company, and how many of them are being turned into customers. The following results are complex and many a times they lead to a…

How Operational CRM guarantees higher efficiency and better Performance?

How Operational CRM guarantees higher efficiency and better Performance?

Can you handle your business operations with the smoothness and efficiency of a baton handover in an Olympics relay? If you are among the majority of businesses, the answer is that ‘you can’t’. In a normal working day, even a well-balanced business can’t afford to be nuanced about handling their daily responsibilities. Most employees need to constantly multi-taskand switch modes between different responsibilities. In short, it’s hard to manage your daily responsibilities-collaborations with better efficiency….

September SaaS Updates: Improved daily route planner, customer tagging and much more

September SaaS Updates: Improved daily route planner, customer tagging and much more

As a CRM enterprise, our chief objective is to bring our clients and their customers closer and connected to each other. A higher level of customer interactions mean better product exposure, sales, retail network and better product positioning. There are certain Industries and verticals that necessities more frequent and direct customer interactions/communications. The kapture CRM daily route planner and associated customer tagging is conceived to make it easier for you to manage your network of…

Quality Lead Generation: How to find and improve your Lead Quality with CRM software?

Quality Lead Generation: How to find and improve your Lead Quality with CRM software?

What differentiates leads that generate sales from casual inquiries? How to maximize conversion? Does your generated lead follow a general logic? How can you maximize leads to sales ratio? The secret answer is quality lead generation. If you have the ability to acquire higher quality leads or nourish the acquired leads into better prospects, it will act to ensure better final sales turnovers. In-turn it will enable you to directly generate better sales from the…

10 Commandments to be a successful Real Estate sales Professional

10 Commandments to be a successful Real Estate sales Professional

All the rules and commandments are intended to make life easier on the long term. This stands true for businesses too. It also lets you easy change direction and navigate through confusing situations by understanding the surrounding odds. The rules or commandments are simply a workable system to make things practically easier. The Real Estate sector requires a major investment that is usually preceded by lengthy discussions and customer prospecting. Considering this, a real estate…

How to determine and improve the CX of your business?

How to determine and improve the CX of your business?

Even your most tangible business idea could turn out to be a hopeful imagination without a great CX. A great CX makes your existing customers renew and direct their friends to your business. You could feel like writing a poem about CX, but practicality is the ultimate determining factor that decides the CX of your business. The CX stands for customer experience. It is determined by the value provided to the customers. The customer experience…

Three Steps for successful and Effective Customer segmentation strategy

Three Steps for successful and Effective Customer segmentation strategy

If every new paying customer is to be considered as a source of nourishment for a business, the right audience segmentation will mean better revenue turnovers. Like the nutritional requirement of individual customers, each business will also benefit by attracting and maintaining their own specific niche audience. This simply means that your business decisions are constantly under the scanner and should be appealing to your core audience. By achieving a higher level of audience satisfaction,…

7 Golden Rules Of CRM Implementation [Infographic]

7 Golden Rules Of CRM Implementation [Infographic]

As you may be aware, CRM and its integrated automation features stand at the cutting-edge of modern business ecosystem. But simultaneously, you need to be aware that a brand-new CRM implementation may require you to change your existing business process or expend a significant part of your business profits. As a successful manager or businessman, you should not leave such an important decision to chance. In this Infographic blog, we will discuss about the seven…

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